Athough box-office results were up over the same weekend last year, the movies released this weekend were soft against expectations thanks in some part to a Nor’easter that knocked out power in some 2.5 million homes (including mine for 13 very cold hours). As expected, the Shrek spin-off, Puss in Boots opened at number one with around $34 million, good for the top Halloween opening of all time but short of the $40 million plus that Dreamworks expected.
Meanwhile, the laughable In Time debuted at number three, pulling down a mediocre $12 million, hardly enough to maintain Justin Timberlake’s acting momentum (and seriously, people, stop trying to make “stop trying to make Justin Timberlake happen” happen). He may not be an Oscar-caliber actor, but there is a reason he needs to happen, and it is this:
Even the Coen Brothers agree. Haters gonna hate.
Meanwhile, Johnny Depp’s the legend of Hunter S Thompson prequel, The Rum Diary opened at number five with around $5 million, which is probably as much as anyone could’ve realistically expected (FilmDistrict, however, unrealistically expected $9 - $11 million).
Filling in the top five, Paranormal Activity 3, as expected, had a huge 65 percent drop from its opening weekend to land at number two with $18.5 million but you can expect big numbers on Monday for the Halloween holiday. Footloose, meanwhile, just keeps on keeping on, holding at number four with $4.5 million. It’s made close to $40 million, which is $40 million more than it deserved to make.
Also holding on reasonably well was Ides of March, which added another $2.7 million and, according to BoxOfficeMojo, is now number ten among political movies all time. That list is here:
10. The Ides of March: $33 million
9. Man of the Year: $37 million
8. Head of State: $38 million
7. Primary Colors: $39 million
6. Wag the Dog: $43 million
5. The Distinguished Gentleman: $46 million
4. The American President: $60 million
3. The Adjustment Bureau: $62 million
2. Dave: $63 million
1. The Manchurian Candidate: $65 million
I’m not sure why All the President’s Men ($70 million) is not considered a “political movie” (it’s under the broadcast/news category), but if it were, it’d hold the top spot. And because the ten top political movies is not a particularly interesting list for the weekly box-office round up, I’ll also give you the 50 Highest Selling DVDs of 2011 so far.
2. Harry Potter and the Deathly Hallows, Part I
4. Despicable Me
7. The King’s Speech
10. Beverly Hills Chihuahua 2
11. Due Date
12. Toy Story 3
15. The Social Network
16. Transformers: Dark of the Moon
17. The Chronicles of Narnia: The Voyage of the Dawn Treader
18. True Grit
19. Tron: Legacy
20. The Fighter
22. Justin Bieber: Never Say Never
25. Black Swan
26. The Town
27. Life As We Know It
28. Gnomeo & Juliet
29. Little Fockers
30. How to Train Your Dragon
31. Fast Five
32 . Yogi Bear
33. Resident Evil: Afterlife
34. The Tourist
36. X-Men: First Class
37. For Colored Girls
38. Barbie: A Fairy Secret
39. The Other Guys
40. Mrs. Doubtfire
41. Shrek Forever After
42. Easy A
43. The Twilight Saga: Eclipse
44. True Blood: The Complete Third Season
45. Jackass 3D
46. The Green Hornet
47. Paranormal Activity 2
49. Beauty and the Beast
(Source: The Numbers)
The top two, Tangled ($93 million in DVD sales) and Harry Potter ($78 million) put the rest of the 50 to shame; the third highest for the year, Despicable Me has made $42 million, and the rest fall in line.
Forty-eight of the 50 movies were released in 2010 or 2011. Beauty and the Beast, released originally in 2002, also broke the top 50, which isn’t terribly surprising given its wide family appeal; it’s probably one of those DVDs most families purchase once they have a child come of age, if they don’t own it already. What is surprising, at least to me, is that of all the other DVDs released in the last decade, Mrs. Doubtfire also broke the top 50. Mrs. Doubtfire? Really? I’m not denying its appeal (it’s hard not to watch if it comes on cable), but who could’ve possibly predicted the lasting power of a mediocre but infectious Robin Williams cross-dressing movie?
Weird. Just weird.
It is also interesting to note many of the movies that failed to do well at the box office find a second-life on DVD, like Secretariat, Burlesque, Life As We Know It, Takers and Machete, plus one straight-to-DVD flick, Barbie: A Fairy Secret.