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The 25 Worst Openings of All Time (Wide Release)

By Dustin Rowles | Posted Under Box Office Round-Ups | Comments (22)



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You see, this is what happens, damnit! People have been burned so often now by horror-movie remakes, post Twilight vampire flicks, and 3D movies that when something good comes along that meets one of those criteria — or all three, in the case of Fright Night — people ignore it because of all the shitty films in those categories that came before it. Indeed, had the film not had the talent involved that it does — Craig Gillespie (Lars and the Real Girl), Colin Farell, and David Tennant — and had it not received outstanding reviews, I might have ignored it, as well. But I’m glad I didn’t because Fright Night was probably my favorite movie of the second half of the summer. Even Dan liked it, and folks, when Dan likes a 3D horror movie remake, stand up and take fucking notice.

Sadly, the film stunk it up at the box office this weekend, opening at number six, with less than $8 million. It wasn’t the only new film this weekend to shit the box-office bed. In fact, all four new releases did, falling behind the top film, The Help, which dropped only 21 percent and even managed the rare feat of opening at number two and climbing to number one in its second week. After two weeks, it’s climbed over $70 million on only a $25 million budget. Rise of the Planet of the Apes, like The Help is another late summer sleeper, adding $16 million in its third week to come in at number two. That film has now crossed the $130 million mark.

Spy Kids: All the Time in the World, the eleventy billionth sequel in the Spy Kids franchise, opened with only $12 million. That’s a huge disappointment considering the $33 million opening of the last film. Also, why is Robert Rodriguez still directing these? This is what he’s become, after Desperado, after Planet Terror, and Sin City? A family movie hack? Could the guy have called in a protege or something? I’m sure Rodriguez could’ve kept most of the cash.

Ironically, Rodriguez was once attached to the long delayed Red Sonja, a movie I assumed would not move ahead unless Conan the Barbarian succeeded. Conan did not, opening at number four with only $10 million. That is $10 million on a $90 million budget, and for those of you who have seen Conan, you really have to ask yourself: Where the hell did that $90 million go? $90 million! $90 million!. Maybe they just added a few zeroes to that by mistake, like ALL of them. That has most certainly got to be the death knell to Marcus Nispel’s career. I fucking hope so. I also think what Eric D. Snider had to say about Jason Momoa is accurate: “You know what Jason Momoa and I have in common? A year from now, both of us won’t be movie stars.”

The adverts apparently should’ve better highlighted Momoa’s naked ass. I suspect the movie will eventually become one of the most fast-forwarded films of all time. Also, how many more people would’ve seen it if they knew Momoa could do this?

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Oh, and One Day, that horrible obscenely dull cruel fucking Anne Hathaway drama opened at number nine with only $5.1 million. Ha!

As box-office bombs go, this was a banner weekend. In fact, two films that debuted this weekend are now among the 25 Worst Openings of All Time Among Films that Opened on 3,000 screens or more. That denotes a super-saturated opening, and it’s a relatively recent phenomenon, as it’s only in the last 10 or 15 years that it even became possible to put a film on that many screens at once. (Empire Strikes Back, for instance, only opened on 823 screens when it went wide). Typically, if a studio is willing to put a film on 3,000 screens, that means there was a sizable budget, a lot of marketing behind the film, and the studio expects a decent box-office in return. Neither Fright Night nor Conan the Barbarian, which both opened on over 3,000 screens, delivered. It also means that studios seriously overestimated the audience for these movies.

Here are the 25 Worst Openings Among Films that Opened on 3,000 screens or More.


1. Hoot: $3.3 million

2. The Seeker: The Dark Is Rising: $3.7 million

3. Meet Dave: $5.2 million

4. Imagine That: $5.5 million

5. New York Minute: $5.9 million

6. The Wild Thornberrys: $6 million

7. The Quest for Camelot: $6 million

8. Shorts: $6.4 million

9. Astro Boy: $6.7 million

10. Sinbad: Legend of the Seven Seas: $6.8 million

11. Going the Distance: $6.8 million

12. Mars Needs Moms: $6.8 milion

13. The Nativity Story: $7.8 million

14. Fright Night: $7.9 million

15. Aliens in the Attic: $8 million

16. The Ant Bully: $8.4 million

17. School for Scoundrels: $8.6 million

18. Cheaper by the Dozen 2: $9.3 million

19. Stuck On You: $9.4 million

20. Babylon A.D.: $9.4 million

21. Deuce Bigalow: European Gigolo: $9.6 million

22. Mr. Magorium’s Wonder Emporium: $9.6 million

23. Conan the Barbarian: $10 million

24. Fame: $10.01 million

25. X-Files: I Want to Believe: $10.03 million










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Comments

It's a shame about Hoot. The book was perfect. They didn't need to rewrite a thing for a movie, but they did anyway. Turned a great li'l story into just one of a long list of "kids are smart, adults are stupid, kids will win" movies.

Posted by: Erich at August 22, 2011 12:05 AM

They really under-promoted Fright Night. I think I have seen 1-2 television spots for it.

Posted by: EshinX at August 22, 2011 12:13 AM

I'm sorry, but I'm so disappointed that that incoherent crapfest of a a vampire remake, with head-bobbing douchebag Farrell, a complete absence of plot-logic, character-logic or the remotest sense of build-up continues to get handjobs on Pajiba, of all sites. I don't come here to see you suck up to crapfests!

It got the opening it deserved.

Posted by: Arco at August 22, 2011 12:21 AM

I'm not really surprised at the low numbers Fright Night pulled up. First, I don't think any of the headliners you mentioned are big box-office draws, not even Colin Farrell. Maybe he was at one point, but definitely not anymore. Not many non-Doctor Who fans know who David Tennant even is, so he's even less of a draw than Farrell. Second, who the hell opens a horror film in August? Third, the trailers just looked pretty terrible. And well, good reviews, but bad marketing, and those actors? Just don't make for a successful movie.

BUT. I am kind of surprised at how badly Conan did. Though I suppose you can apply what I said above to it too, plus the fact that it's a remake that no one really wanted. I'll still watch it, because hey, Momoa, but I guess not many people will go on that alone.

Posted by: figgy at August 22, 2011 12:23 AM

I do think that the distinction needs to be made between the two different versions of Fame, i.e. Fame (1980) vs. Fame (2009). I know, I know, Fame (1980) only opened on three screens its opening week, but still, it should be noted that the suction that came with the "remake" could easily have been anticipated, given the desperation of the marketing campaign. Had someone actually though, hey, we're making a sequel to A Little Engine That Could, and our efforts are, while in line with our expectations, summarily, a bit of overkill...

Posted by: Jerry at August 22, 2011 12:37 AM

"Also, how many more people would’ve seen it if they knew Momoa could do this?"

That's a weird Momoa thing.
He did that all the time with his gun on Stargate Atlantis.
Like seriously. All the time.

Perhaps he'll be doing it with Conan The Barbarian DVDs on the street in a few months?

Posted by: Scott at August 22, 2011 12:41 AM

for those of you who have seen Conan, you really have to ask yourself: Where the hell did that $90 million go?

Costumes, CGI tentacles and Ron Perlman's epic beard.

I've never understood how people can still consider this weekend and the next "summer." Kids are back in school and the grown ups are desperate to finally be able to go see a movie without the screaming of tweens or the high decibel range of a Bayniss flick.

So they release a horror and a fantasy remake now?

And the question that should be asked: Was anyone interested in either a Fright Night or Conan remake??

Posted by: Fredo at August 22, 2011 12:48 AM

Hollywood cost Fright Night at least five tickets this weekend. We (my daughter, three of her friends, and myself) planned to attend on Friday night, and perhaps again on Saturday. No theater within 60 miles was playing a non-3D version, however, and we don't do 3D. I hate 3D. It's an awful gimmick and it can ruin an otherwise pretty good movie.

If the film is still playing next weekend, we'll be there, but we have to plan.

Posted by: alone in the dark at August 22, 2011 12:55 AM

Ahhh, I feel bad for Anne Hathaway. She just tries soooo hard!

I barely knew 'Fright Night' was out this weekend, BUT all the theaters were showing it in 3D and I've been burned before cough *Clashofthetitans* cough.

Anywhoo, Americans are weird. Us Canadians don't start school until after Labour Day and start at 9am!

Also countdown lists should go in declining order. The big reveal shouldn't be at the start.

I think 'Shorts' was Rodriquez as well. The man has 5 to 6 kids, he's gotta make something they can watch. I do applaude his trying out new technology even if it fails miserably.

Posted by: kilmo at August 22, 2011 1:19 AM

Shorts
Sharkboy and Lavagirl
Spy Kids 1, 2 AND 3

The dude has children, let him make films that they can see. It's not like he's going to stop making Sin City, Machete, El Mariachi, The Faculty, etc etc.

Posted by: Shane at August 22, 2011 1:19 AM

Damn straight Figgy! Why the fuck did they not wait until Oct, it's like they were trying to get a bad opening.

The only thing I like about new Conan is that I found this in the comments section of the io9 review, Conan the Barbarian the Musical:
http://www.youtube.com/watch?v=OBGOQ7SsJrw

If you like old Conan you must watch it. The lyrics are amazing!

"Where can I find the snakes facing eachotherrrr?" Hahaha

Posted by: Melody Be at August 22, 2011 1:22 AM

Conan the musical is epic!

I certainly saw a lot of tv spots for Fright Night where I am. I think the nostalgia link was almost completely lost, so that market was as well. I think the main actors don't have the draw they hoped they would, including Farrel, and I think it should have been delayed to tie in more with Halloween, which is, of course, Fright Night after all.

Posted by: Protoguy at August 22, 2011 2:24 AM

I'm far too lazy to look this up, but I believe the original Fright Night was also a low grossing movie. It was the power of repeated viewings on HBO and Showtime that made me love the movie. It would be only fitting if the sequal was the same.

Posted by: Mrcreosote at August 22, 2011 9:14 AM

I'm shocked that No Strings Attached,(130 mil) a dull, formulaic, blah, boring rom-com featuring a dramatic actress trying to do comedy and a comedic actor trying to do drama could out-box Friends With Benefits (65 mil) a funny, fast-paced, sexy rom-com with a gorgeous and funny woman and a talented up and coming actor. I blame the Kardashians, they are every thing that is wrong with this country.

Posted by: kirbyjay at August 22, 2011 9:17 AM

The budgets say it all. I don't think they usually include advertising in film budgets, but it does make sense that a studio that pours $130 million into a movie is going to promote the hell out of it to ensure they get as much back as they can on their investment. It probably didn't help Friends with Benefits that it was the second one of these very similar looking movies to come out. Poor word of mouth from No Strings Attached would probably hurt the next movie more than it would the original, which has already banked its opening weekend sales.

Posted by: Socrates_Johnson at August 22, 2011 9:29 AM

Oh damn it. I really really want to see "Fright Night," but I couldn't this weekend. I'll have to run to the theater before the end of the week, I guess, because when movies don't do well in my little town, they're gone in the blink of an eye.

Posted by: MelBivDevoe at August 22, 2011 9:38 AM

I was going to see Fright Night but I didn't think it would be appropriate for the two chitlins I had in tow. Mind you, I'll bet that there would not have been an eight month old baby at that one. Fucking idiots.

Posted by: admin at August 22, 2011 9:42 AM

Yeah, I saw on Variety that they were releasing Fright Night with 70% of screens being in 3D, whereas 40% for Conan and Spy Kids. Guaranteed if there were more 2D showings of Fright Night, it would have earned more. It's late summer and people have already spent a lot on movies this season, so they aren't going to be as willing to pay for another 3D flick. More people only saw Conan and Spy Kids because they each respectively have a built-in audience. And of course you don't need 3D to use the aroma feature in Spy Kids.

Posted by: Corey at August 22, 2011 11:28 AM

An Olsen twin movie opened wide? There's your first mistake.

Posted by: Mrs. Julien at August 22, 2011 1:39 PM

Interesting. Lots of animated flicks on that list.

That sword move is not that impressive. I am not super physically coordinated, but even I can pull that one off. I can even do it while wearing lots of eyeliner, just like Jason Momoa.

Posted by: Sara Tonin at August 22, 2011 2:43 PM

Fame (2009)

$22 millions dollars U.S gross

$18 millions dollars budget

$54 millions dollars foreign marked

$77 millions worldwide gross

It might not have been, a huge it hit it still made some money.

Posted by: britney lane at August 23, 2011 5:43 PM

Arco...you are my hero!!

Fright Night was a complete and utter disaster...and I'm beginning to suspect some sort of conspiracy. Otherwise trustworthy reviewers have recommended this movie...even Roger Ebert gave it 3 stars...and he usually hates this shit with a passion!

His review didn't even seem like he actually saw the movie. It had holes in the plot so big, I could push Jupiter through the middle with room to spare! Apparently, movies don't need scripts anymore...as evidenced by the God-awful bobble-headed twitching Colin was forced to do in lieu of actual dialogue.

They dropped so many F bombs in this digital dung heap, that they shoulda called it "Fuck Night"!
Maybe that would've put some asses in the seats...instead of Disney hiring hookers to give hummers to shrills like this guy so he could convince you to waste your hard-earned money on microwaved vomit like this crap! Pajiba...you sold your souls over this one.

Posted by: Ilyakori at September 1, 2011 6:32 AM