I like to take a good friend of mine to see a bad movie on his birthday. We love bad movies, and it’s always a good time. One time I took him to see XXX: The Return of Xander Cage. I knew it was going to be bad. That was the point. Nothing could prepare me for how bad it was. I was cringing the entire time and laughing regularly. It was a fun time, watching someone thoroughly embarrass themselves on screen. I was reminded of that experience today when I watched a segment on Jimmy Kimmel: Live called Guy Q.

In Guy Q, men on the streets of LA are asked questions about their partners. It’s that simple. They aren’t even hard questions. “What’s her middle name,” is asked, along with “when is her birthday?” Things you should know about your partner. Yet, without fail, the men we see don’t know the answers. Obviously, the segment is cut together to highlight the wrong answers, but that doesn’t make it any less cringe-inducing.

It’s hard to understand why someone would subject themselves to such embarrassment. They had to have some idea of what would be asked. Again, they aren’t hard questions. But we still see these men squirm and smile and try to think their way out of trouble to no avail. I just kept thinking, “Why did you sign up for this?”

Much like XXX: The Return Of Xander Cage, there’s just an amount of hubris here that feels unreal. You knew what you were getting into, Vin Diesel and the men in this segment. But you did it anyway. Thanks for the laughs.

Andrew lives in NYC. You can follow him on Twitter.