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The Gay Joke that Brought Hollywood to Its Knees

By Dustin Rowles | Posted Under Miscellaneous | Comments (35)



vince-dilemma.jpg

A few weeks ago, Universal released a trailer for The Dilemma, which stars Kevin James, Vince Vaughn, Winona Ryder, and Jennifer Connelly. At some point in the trailer, Vince Vaughn’s character suggested that the electric car that Kevin James drove was “gay.” The trailer played for a few days and no one thought much about it. But then, Anderson Cooper (who I dig the hell out of) got upset; GLAAD got involved; and a couple of days later, that joke was removed from the trailers, and now benign (and even lame) gay jokes are suddenly controversial.

Is this a good thing, or a bad thing? I’ll go with: I don’t know. I have mixed feelings on the “that’s so gay” joke. It seems to be a matter of context. I grew up with a gay dad, and around lots of gay guys, and I don’t think I’ve ever met a gay person who didn’t make his fair share of “that’s so gay,” jokes, or variations thereof. Gay friendly folks, meanwhile, also seem to have carte blanche when it comes to “That’s so gay,” jokes because, well, they aren’t malicious and are often unusually good way to describe something, like — say — a leather vest. In fact, “that’s so gay,” more often than not, is used to describe something that many gay and gay friendly people find positive. Electric cars, for instance. In my insular little world, using “that’s so gay” to describe an electric car reflects more on the speaker than it does the car. Electric cars are great; people who call them gay have sexual identity inadequacy issues and don’t really give a shit about the environment.

What I’m saying is, if you’re comfortable with your sexual identity, if you really have worked yourself up to the 21st century and are comfortable with homosexuality, maybe “that’s so gay” is no more offensive than “that’s so straight,” or “goddamn breeders.” It describes something that falls on either side of some ridiculous archaic notions of masculinity. But then again, The Dilemma is a broad comedy and appeals to many people that fall outside of my insular little world, and maybe in some pockets of the country, where these archaic notions of masculinity still thrive, “that’s so gay,” can actually be hurtful and alienating, even if mainstream liberal America has adopted “that’s so gay” as a non-malicious way to describe something that gay people would be more inclined to do, wear, own, say. So, maybe it’s not appropriate for a trailer going all in multiplexes around the nation. Though, it’s my guess that people defending gay rights more than actual gay people that would get upset about it.

Anyway, that brings me to Ron Howard, who defended the gay joke in the trailer and insisted it would stay in the movie. He told the L.A Times:

Did you think it wasn’t offensive? I don’t strip my films of everything that I might personally find inappropriate. Comedy or drama, I’m always trying to make choices that stir the audience in all kinds of ways. This Ronny Valentine character can be offensive and inappropriate at times and those traits are fundamental to his personality and the way our story works.

Will comedy be neutered if everyone gets to complain about every potentially offensive joke in every comedy that’s made? Anybody can complain about anything in our country. It’s what I love about this place. I defend the right for some people to express offense at a joke as strongly as I do the right for that joke to be in a film. But if storytellers, comedians, actors and artists are strong armed into making creative changes, it will endanger comedy as both entertainment and a provoker of thought.

Besides being a slightly incoherent defense of inappropriate comedy, Howard’s statement inadvertently seems to give more legitimacy to a bad joke, suggesting that it has the power to provoke, stir audiences, or offend. We’re not talking about Lenny Bruce here, folks. This was a gay joke about an electric car. Ron Howard is not provoking thought or pushing envelopes; the joke is mocking certain men that drive electric cars who don’t hold on to antiquated notions of masculinity. Sure, it’s meant to be insulting; but in my world, it just makes the speaker sound like a dumb ass instead of the other way around.









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Comments

Second paragraph second sentence, it should read “that’s so gay.”

(Thanks, Pooks. -- DR)

Posted by: Pookie at November 1, 2010 10:39 AM

"I love football. Football and pussy."

"That's soooo hetero."

... Nope, not feeling any offense here.

Except at the fact that "All In The Family" would never get made today, ya fruit.

Posted by: , at November 1, 2010 10:42 AM

So is the "Do you think HOMOSEXUALS should have special rights? Congressman Frank does" ad ironic or satirical?

Posted by: anikitty at November 1, 2010 10:44 AM

There are two separate issues here -- the pressure to remove the joke from the trailer, and the pressure to remove it from the movie.

I'm not too exercised by the former. I can understand some folks being upset that a gay joke is used to advertise the movie. I'd wonder why, with presumably two hours of material to cull from, that joke was selected.

But asking Ron Howard to remove the joke from the movie is an entirely different proposition. GLAAD is, in effect, requiring that filmmakers endorse the actions and viewpoints of all characters at all times. But it is just those unlikable characters (or unlikable aspects of characters) that provide the conflict that no movie can exist without!

Posted by: sansho1 at November 1, 2010 10:47 AM

^,
Football is one of the most homoerotic sport there is. And I love it. "There's nothing better than a nice tight end taking it deep up the middle" John Madden. I watch football just for the subtext and the unintentional hilarity.

Posted by: anikitty at November 1, 2010 10:48 AM

The thing about gay jokes is, most of them aren't funny. Come to think of it, most of them aren't jokes. They're really very commonplace observations based on perceptions that aren't true. Like, what makes a car "gay"? Does it have a rainbow paint job and a giant butt plug hanging from the rearview mirror? Speaking of "rearview," har har ...

They're kinda like fat jokes. People who aren't really funny make gay jokes because making fun of somebody is the easiest way to be "funny." There's always some slackjawed idiot who will chortle at your lame-ass comment and no one else will say anything because they either don't want to hurt your feelings by telling you you're not funny or they don't want to be that killjoy that always scolds people for making fat jokes or gay jokes.

Posted by: Slash at November 1, 2010 10:58 AM

Heh, hear you, anikitty.

Terry Bradshaw, at his Hall of Fame induction:

"What I wouldn't give to put my hands under Mike Webster's butt just one more time."

So just remove the word "football" from my comment.

Posted by: , at November 1, 2010 10:59 AM

Sounds like the joke did exactly what was intended: show that Vince Vaughn's character is a certain type of straight man. Whether or not the viewer is intended to laugh at the character for making the Neanderthal joke or with the character in solidarity that electric cars are gay is what makes it offensive or benign to me. Without seeing the rest of the film to place it in context, which ain't gonna happen, I can only yawn and roll my eyes at Ron Howard.

Posted by: janetfaust at November 1, 2010 11:01 AM

For me, the "personally-selected by Google" ad beside this posting is for napkins from Crate and Barrel. They come in assorted colours and are stacked to make a rainbow. Big brother is here y'all and he wants you to buy, buy, BUY!

sansho1 put it very well. I think it is clear that in the movie Vince Vaughn's character is using the term gay in

a. the grade 5 sense of the word
b. a way consistent with the obnoxiousness of his character

Isn't this all part of the gradual process of enlightenment regarding gay people currently taking place (their much needed civil rights equalization etc.) and maybe when we are going through a cultural shift like this, there will be periods of hypercorrectness and vigilance. In the meantime, take it out of the trailer, but not the movie.

Posted by: Mrs. Julien at November 1, 2010 11:03 AM

It's been my experience that when people say, "that's so gay" they mean "that's uncool" or "that's stupid," not "to describe something that many gay and gay friendly people find positive."

"That's so gay" has replaced "retarded" as the go to insult. People will jump all over you if you call someone/thing retarded, "Hey man, that's not cool." But gay? Not so much. It depends on who you're hanging out with, but by and large it goes uncommented on.

Posted by: mandasarah at November 1, 2010 11:09 AM

Gay people want to be treated equally. This means they have to accept that they are fair game to be the butt of jokes just like everyone else.

I understand that GLAAD is worried that this will perpetuate bullying, but the thing that perpetuates bullying even more is the idea that gay people are different. They aren't. GLAAD wants them to be. Thus undermining their very purpose.

Posted by: Lennon at November 1, 2010 11:14 AM

I suspect that "gay" is becoming the new n-word. It seems to be OK to use it if you ARE it, but not if you're not it.

My favorite gay line in a movie was the one where Fred Astaire and Ginger Rogers get fake married and then fake divorced, and she asks him what he's going to do now and Astaire says, "I guess I'll just go back to my gay life as a bachelor." It got howls in my 1970's college movie revival class, but probably wouldn't have even gotten a grown in the 1930's.

Posted by: BWeaves at November 1, 2010 11:16 AM

It's funny when I use "that's so gay" because I do it ironically. Frankly, I find that people really enjoy looking for trouble where there is none and that those kinds of people usually have too much time on their hands.

Posted by: admin at November 1, 2010 11:17 AM

Meanwhile, "bitch" is the only acceptable swear on network TV (and how dare those skinny bitches cheat on their homophobic schlubs who love them). And Hollywood continues it's merry trend of whitewashing the crap out of everything. I'm glad people are up in arms over gay slander, but I wish the arms were equal-opportunity uppers. If that makes sense.

Posted by: Pillsbury at November 1, 2010 11:18 AM

My personal hero Simon Amstell has, I think, the final say on this:

http://www.youtube.com/watch?v=YgSD7jb-7x4

Posted by: Caspar at November 1, 2010 11:21 AM

wouldn't have even gotten a grown in the 1930's.
---
Um, bweaves ... That's soooo homophonic.

Posted by: , at November 1, 2010 11:23 AM

Gay jokes are just fine, so are jokes about blacks and jews and Christians and everyone else. The only problem I have is with gay marriage. You never see two hot broads gettin’ married, it’s always a female that looks like Bea Arthur trying to marry another female that looks like Justice Ginsburg. Can you imagine Ginsburg waking up in the morning with Bea Arthur holding her down and licking her snatch? If the gays wanna marry let them, so long as they’re hot.

Posted by: Pookie at November 1, 2010 11:23 AM

Freedom of speech is a bitch. Maybe it was inappropriate for the trailer, but it shouldn't be touched in the movie. Sorry GLAAD is up in arms, but tough shit. Gay jokes exist, and in a mainstream flick with a boorish protagonist its a quick and lazy way to portray him as a certain kind of guy, just like you said.

It's as stupid and irrelevant as going after smoking in movies. All these special interest groups are hellbent on sanitizing fiction in order to reflect a reality that exists only in a utopia using some kind of voodoo logic that the changes will somehow trickle down to the real world. It's bullshit. PC is lame no matter who is bitching.

Posted by: TylerDFC at November 1, 2010 11:36 AM

ugh, gays.

Posted by: gp at November 1, 2010 11:43 AM

True story......my daughter's best friend is a gay young man. He spends the night with us all the time, hangs out...he's just another of my "kids." Anywho, he and mr. dammit had a discussion about just this topic, involving, largely, the 2 of them teasing my younger son about his sexuality. Gay friend gave mr. dammit the all-clear to tell 16 year old "you're so gay." mr. dammit even told younger son that he had permission of the gays to use that phrase. Gay friend is ESTATIC....thinks its hilarious.

So, its all a matter of perspective. Some people need to get some.

Posted by: dammitjanet at November 1, 2010 12:02 PM

Good ole' Pookie, boiling things down to their essence once again.

Also, gp is gaycist.

Posted by: Anna von Beav at November 1, 2010 12:09 PM

He's gay? Riiiiiiight, Think about it, the guy is gay but he’s hanging out at the Cleavers instead of some interstate truck stop restroom? Has it been confirmed that the guy is really gay? Or is he just saying he’s gay to get close to the ladies? If it were me I’d need to see the guy with a dick in his ass or in his mouth just to be sure.

Posted by: Pookie at November 1, 2010 12:38 PM

I disagree with you completely Dustin. What Howard says makes perfect sense, whether you believe the joke is lame or not. Most of comedy is inappropriate. The reason the greatest comedies of modern times are funny is because of their inappropriateness. That being said, "that's so gay" has more to do with notions of masculinity (like you said) then it has to do with actual homosexuals. "That's so gay" can easily be replaced by "that's so feminine" or "that's for girls", jokes that are all based on the ideas of what is male and what is female.

If you want to ban those jokes then you have to ban all jokes about race, religion, politics, or anything else that plays off of stereotypes and "archaic" notions.

That being said, this article is so gay.

Posted by: Littlejon2001 at November 1, 2010 1:19 PM

The very idea that Ronnie Howard aka Vanilla Vanilla is pushing some kind of envelope is hilarious. Could be that this is much ado about nothing. Then again, I guess it's up to the group that might be offended.

Posted by: BarbadoSlim at November 1, 2010 1:34 PM

It's a very lame joke (that led the trailer I saw).

I wonder, though, if comedians like Don Rickles (who made a living out of insulting his audience in amusing/non-hurtful ways) would be considered "edgy" today.

Posted by: Fredo at November 1, 2010 1:42 PM

I blame gp for the popularity of "that's so gay" jokes. Him and the pregnant ladies. Somehow those breeder bitches have been helping him with his insidious anti-ghey agenda.

Posted by: stardust at November 1, 2010 2:07 PM

"That being said, 'that's so gay' has more to do with notions of masculinity (like you said) then it has to do with actual homosexuals. "That's so gay" can easily be replaced by 'that's so feminine' or 'that's for girls', jokes that are all based on the ideas of what is male and what is female."

Yes, and maybe someday we will realize that telling guys they are lame and uncool by comparing them to girls is also offensive.

Posted by: Three-nineteen at November 1, 2010 8:35 PM

I've always associated the phrase "that's so gay" to describe something negative. Gay was used in place of adjectives like "stupid" or "lame" and I have a serious problem with that.

Posted by: Michelle at November 1, 2010 8:44 PM

The joke wasn't funny, but the fact that it was pulled from the trailer is ridiculous. As much as it sounds weird for Howard to defend an unfunny joke so legitimately, he's completely right. Getting hung up on the fact that it was a weak joke isn't the point.

There are hundreds of comedians and writers who can do hilarious gay jokes. If the social climate gets to a point that jokes as tame as the one in the trailer suddenly aren't allowed in movies, shows or comedy specials, we're even more fucked.

Hell, if jokes that tame are banished because they might offend, comedy itself ceases to exist, without exaggeration. So let's forget that the particular joke Howard is defending sucked and remember that it needs to be defended.

Posted by: Steve at November 1, 2010 9:24 PM

We carry our offense around with us. What is offensive to one person is not to another, whether or not both of them are gay. When I was fat and depressed, fat jokes hurt me. When I was thinner, fat jokes hurt worse, and I made more of them as a defense mechanism. Now that I'm a little chunky and confident, fat jokes are either funny or lame, but have no other affect on me. In this way, gay jokes can be dangerous to the millions of depressed, distraught LGBT teens and adults out there who are the ones most likely to be offended.

In another way, a lot of shit is being stirred here about a gay joke that isn't a gay joke at all. It's about a character in his 40s who still uses gay to mean lame, perhaps having never met a homosexual in his life, and backpedals by clarifying how he was using it with a slightly lame but marginally funny line. It's not just about electric cars, it's also equating it with "My parents chaperoning the dance", all very innocuous things that we may think are lame but are actually good things from the parents and Earth's perspective. Many writers I think are trying to destroy the pain this terminology causes by clearly defining it as something not horrible, just eh. Teenage kids, gay and straight, are not going to stop saying it if you say it's bad -- these phrases are used sincerely, ironically, and sarcastically in an empowerment/disempowerment sort of way. It will stop hurting however, if it is accepted into the lexicon as something inoffensive or lame itself.

This movie does not have to be inherently important or, in fact, good, in order to have been well-meaning as written or performed, or for Ron Howard to be right about what he said. Hell, even Uwe Bole has made a point once.

Posted by: puppetDoug at November 2, 2010 2:32 AM

What mandasarah and Mrs. Julien said.

I'm gonna de-lurk here because this is a topic that has really started to get under my skin.

When I was in primary school (about 30 years ago) we had no idea that gay was being used as a term for homosexual (I'm not even sure if it was back then). Hell, we didn't know even that there was such a thing as homosexual, let alone what it meant. To us, the word gay meant something that was lame, stupid, idiotic and generally uncool. I even remember a picture book of nursery rhymes or something that had a picture of a boy and a girl skipping and the line was something about being "happy and gay" or "gaily gadding about" and that pretty much summed it up for us - holding hands with a girl? not cool; skipping? ditto; and there was no mention of Chewbacca or Darth Vader. Definitely not cool.

I would understand if the word gay, like the n-word had always been used in the pejorative, as a slur. If this were the case, I would have no problem exorcising it from my vocabulary. But this is not the case. Quite the opposite.

If anything, this word has been usurped by a small percentage of the population and now everyone else has to be careful how they use it. Patton Oswalt has a bit where he likens marijuana legislation to school yard games of tag - kids would make up rules about how "the gravel path is lava and if you step on it you're dead" but if you weren't there when these rules were made up then they don't apply to you. He uses this as an argument to defend smoking pot, I use it to defend my continued use of that's so gay when I think something is lame or stupid.

Having said all this, I think the real problem here is not the word but the meaning behind the word, or rather, the intent behind it's use as a negative adjective. And that's what pisses me off even more - rather than fighting to change the views of people who think that homosexuality is something negative, the more dim-witted members of the LGBT community (who unfortunately also tend to be the loudest) spend all their time crying about a bloody word. Don't they realise that all this petty bitching is actually hurting their cause more than advancing it.

My mother is a very vocal and active feminist (she took our church to the Human Rights Commission when they refused to hire her for a superintendent position because she was a woman - she won) but not even the most in-your-face-chauvinism got her as riled up as when, what she called "distraction feminists" declared a victory for the women's rights movement when the term chairman got changed to chair person. She actually saw it as a step back - in her mind she saw a room full of old boys smoking cigars and patting themselves on the back saying, "Let the broads have this one, maybe they won't notice that we're not paying them as much for a while longer."

I could go on about this, but I'm sure it's probably for the better if I just shut up now. Either way, I'm still gonna use gay when I see something that is lame and if somebody gets their tits in a knot about it, that's their problem.

Posted by: ivan bezdomniy at November 2, 2010 3:32 AM

hmm, it turns out that some words get censored in the comments here. interesting.

Posted by: ivan bezdomniy at November 2, 2010 3:36 AM

I think the real problem here is not the word but the meaning behind the word, or rather, the intent behind its use as a negative adjective.

Hmmm. I agree with this, but disagree with your conclusion. The tendency among the young to describe something stupid, lame, and generally inadequate as "gay" does tend to reflect a belief that being gay is stupid, lame, and somehow inadequate. Words have meanings, and when a 13 year old says someone's backpack is "gay," they are very knowingly casting aspersions on that kid's sexuality. As a middle-school teacher, I don't let any of my students use "gay" as an adjective in class - both because it suggests that they are equating being gay with being "retarded" in the old school sense, and because, as a language arts teacher, there are just so many better words for what they are trying to say, if they are, in fact, just trying to say something is inadequate, deficient, odious, moronic, or weak. If they are specifically attacking someone's sexuality with the word, well, that's not tolerated in my classroom.

Posted by: Edith at November 2, 2010 10:21 AM

That said, no way should they cut it from the film - it tells us something about the character that he expresses himself this way. The problem with putting it in the trailer, though, is that it suggests that audiences will want to see this movie for hilarious moments like this one! Which is ... sad. I don't think they should have been made to change the trailer - but I think people are entitled to say, "Really? You think that's funny? I find THAT offensive" (ie, it offends me that "Electric cars are so gay" is supposed to be funny to enough people to make the film a success).

Posted by: Edith at November 2, 2010 10:30 AM

Considering how deep Anderson Cooper is in the closet, it's understandable how sensitive he is about the whole thing.

Posted by: Rachel at November 2, 2010 12:49 PM