Channel 4 Release a Trailer for 'The Great British Bake Off' and Oh God Make It Stop
It all seems so frivolous now in the wake of Trump induced hell and the daily threat of apocalypse, but when the production company behind the wildly popular show The Great British Bake Off left the BBC, where the series had called home for its entire run, it became literal front page news in the UK. This was the most British of big deals - the adorable baking competition where people make puns about soggy bottoms and spend weeks trying to win a cake stand was going off to Channel 4 because they offered more money. It sparked debates over the role of public broadcasting in profit making, the influences of pop culture over our nation, and whether Paul Hollywood was a massive peacocking Judas for following the cash and not standing by his co-workers (yes, he is).
Channel 4 have kept their take on the show under wraps for the most part. We know that Mary Berry will be replaced as a co-judge by TV presenter and restaurateur Prue Leith, while the beloved comedy duo Mel & Sue will be replaced by equally beloved comedy stars but not a duo, Sandi Toksvig and Noel Fielding. All fans of The Mighty Boosh are aware of how odd this is.
But now, we have a teaser trailer for the show and oh god it burns make it stop!
The buns are singing! They’re expanding and smiling and singing and they’re going to kill us all!
In fairness, Channel 4 do lots of teasers like this that are ahem… artistically inclined and often totally unrelated to the show at hand. A couple of years ago, they rebranded their network logo through a series of between show idents directed by none other than Jonathan Glazer, the man behind Sexy Beast and Under the Skin. I’m going to assume the actual show won’t be this Cronenbergian, but still, I miss Mel and Sue already.
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