By Kayleigh Donaldson | Celebrity | August 4, 2026
Last week, it was reported that the sequel to the hit film Barbie could be at risk at Warner Bros. because the studio is hesitant to sign off on the salary demands made by writer-director Greta Gerwig, and stars Margot Robbie and Ryan Gosling. Gosling, who was nominated for a Best Supporting Actor Oscar for his performance as Ken, is allegedly asking for $20 million to reprise the role. This news broke a week after Marvel Studios made a splashy announcement at San Diego Comic Con that Gosling would be playing the title role in a reboot of Ghost Rider. Gosling is a bona fide movie-star now, and he wants his payday.
Surely, Warner Bros. and David Zaslav aren't so inept that they'd kill the Barbie movie by refusing to bring back the trio that made it a success. Actually, don't answer that. The point is that Gosling asking for an eye-watering $20 million cheque is no longer a surprising development in his career. The one-time sensitive romantic star of indie dramas is now our next Tom Cruise.
The past decade of Gosling's career has been defined by blockbusters, reboots, and a brand of action-comedy fare that feels like a throwback to the '80s and '90s. It's certainly a contrast from the work that defined him as an adult actor post-Mickey Mouse Club. We all remember where we were when that kiss in The Notebook happened, but after that, he was largely committed to hefty indie dramas that put his characters through the wringer. He landed his first Oscar nomination for Half Nelson, wherein he played a middle school teacher with a cocaine addiction. Lars and the Real Girl saw him play a socially awkward man who starts "dating" a sex doll. He does career-best work in Blue Valentine, one of the bleakest romantic dramas of the 2010s. When he made a rom-com like Crazy, Stupid, Love or stole the show in The Nice Guys, it almost felt like a surprise since we'd gotten so used to seeing him in bleak situations.
Gosling had his first big blockbuster role in 2017 with Blade Runner 2049, which never really felt like a conventional IP sequel but saw him co-headlining a very expensive project alongside Harrison Ford. It was a soft hit and earned Gosling strong reviews. He could bring his brand of soulful brooding to a larger canvas. But it was with more comedic parts that he found his leading man niche: Barbie, The Fall Guy, and this year's Project Hail Mary are all action-packed, hilarious, and let Gosling be the butt of the joke. He's good at goofy, not afraid to stumble without entirely losing his dignity. He can fire off a cheesy quip and still bring emotional heft to seemingly silly circumstances. Project Hail Mary would not work without that balance.
These big leading man franchise roles are, of course, profitable, but let's be honest, they're also less emotionally taxing. No director is going to ask Gosling to go uber-method while playing a space cowboy. He won't have to put himself through psychological hell while singing "I'm Just Ken." We often mock actors for taking their jobs too seriously and revelling in the pretentious self-flagellation that method acting has inaccurately come to be defined by. But it is fair to note that it's a weird and overwhelming gig, to immerse yourself in often difficult and troubling mindsets for entertainment purposes, then be expected to walk it off without a fuss (Hannah Murray talks about how difficult this was for her, and how it impacted her mental health in her excellent memoir, The Make Believe.) Gosling's done method before. Remember when he gained 60 pounds for The Lovely Bones and was then sacked for being too young for the part? But in 2024, he admitted that he now turned down roles that are too psychologically heavy because he doesn't want his wife, Eva Mendes, or their kids to feel the brunt of his work.
Where does he go from here? He's got Marvel and Star Wars to his name now. Will he want to try headlining a totally original work with the same focus on four-quadrants entertainment-for-all appeal? Maybe he doesn't need it, or perhaps the industry doesn't want it.
While I would certainly love to see him do another Half Nelson or Lars and the Real Girl, it is intriguing to watch Gosling commit to this new blockbuster path. It's a very Ryan Reynolds thing to do, right, but the other Canadian Ryan is mercifully lacking in his cohort's smarm. But it's also something the industry is crying out for. They're hungry for more old-school A-List leads whose name can bring with it a guaranteed box office peak. Leonardo DiCaprio can do it but he doesn't want to headline an explosion-fest IP. Tom Cruise is going serious for now, but even if he dips his toes back into his favoured stunt spectaculars, he's now in his 60s and can only go for so long. Scarlett Johansson could fill his shoes pretty snugly. Tom Holland will get there eventually. So, why not baby goose, a willing and able performer who doesn't take himself seriously, is a team player, and got an Oscar nomination for playing a doll? That's why you have to give him the big bucks, Warner Bros.