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When Hip-Hop Stars Sell Out, They Sell Out Hard

By Dustin Rowles | Posted Under Film Reviews | Comments (27)



just_wrightss.jpg

Just Wright is a rarity: An awful movie that I really, really don’t want to pan. It’d be like booing a junior-high production of Oklahoma. Just Wright is hopped up on so much earnestness that my critical faculties have been neutralized. If someone slaved over a stove to make you soufflé, you don’t tell them that you hate soufflé and throw it back in their face. You pretend to eat it with a smile on your face while feeding it to the dog under the table. That’s how I feel about Just Wright.. Only an achingly thin-skinned person could’ve written this movie (Michael Eliot), and I don’t want to hurt his feelings.

Queen Latifah stars as Leslie Wright, a physical therapist who is perpetually stuck in the friend zone. She’s a “homegirl.” Guys like to hang out with her, they just don’t want to bone her. Meanwhile, her gorgeous but shallow God-sister and roommate, Morgan (Paula Patton, from Precious), lands all the guys, but what she really wants to do is marry an NBA player. In fact, she’s made that her profession.

Enter Scott McKnight (Common), the star player for the New Jersey Nets (and it shows you how tame this movie is that the NBA actually allowed them to use real team names). One night, after a game, Leslie meets Scott at a filling station, where she helps him to find his gas tank. So taken with her knowledge of basketball and of his career, Scott invites Leslie to his birthday party. She brings Morgan. At the party, while Leslie and Common appear to hit it off initially, Morgan swoops in and seduces Scott away in the most G-rated fashion imaginable. Leslie chalks it up to her bad romantic luck, and eventually, Morgan and Scott’s courtship leads to a quick engagement. At least until Scott injures his knee during the All-Star game. Morgan loses interest in what’s potentially a washed-up NBA player, while Leslie is brought in to rehabilitate Scott’s knee and get him back in time for the playoffs.

You can guess where this is going.

It’s bizarre to see a hip-hop star and big-screen menacing villain play the role of Prince Charming here. Common’s character is flawless. He’s kind, nice, gentlemanly, and hokey as hell. He likes jazz; he likes to play the piano, and he makes a mean chicken-noodle soup. His mother is fittingly played by Phylicia Rashad, as Just Wright shares a lot in common with the tone of “The Cosby Show.” It’s not a movie, really, that belongs on the big screen. It belongs on ABC Family (the director’s last film, appropriately, was a Lifetime movie).

But I’ll grant Just Wright this: It doesn’t play into black stereotypes; it defies them in a way that almost seems like it’s trying too hard to be the anti-Tyler Perry film. Where Tyler Perry’s films are filled with misogyny and melodrama, Sanaa Hamri’s (The Sisterhood of the Traveling Pants 2) film is gentle-spirited and drama-free. To a fault, really. There’s barely any conflict of which to speak in Just Wright, and there’s not a moment in the movie you can’t predict after the first five minutes. It’s a corny Cinderella film, where even the wicked step-sister is amiable and good-hearted.

Nevertheless, Queen Latifah — sans sass — is a glowing and likable presence. She’s all charm and smiles for 90 minutes, while Common is endearing in a Huxtable awww shucks sort of way. Pam Grier and “Grey’s Anatomy’s” James Pickens, Jr. round out the cast as Leslie’s generous and supportive parents, who are always available with a kind word.

Just Wright is bland, generic, and retchingly sweet. But it’s harmless and easy to watch, as long as you have something else to do while you’re watching it. Like listening to headphones and working on a crossword puzzle, preferably in a different room.









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Comments

As long as I can stare at Common onscreen, I think I'll be satisfied.

Mmm, Common.

Posted by: Jelinas at May 20, 2010 2:37 PM

They're taking our jobs...and selling our hard!

Posted by: laredo at May 20, 2010 2:37 PM

The second paragraph told me everything I needed to know.

Tell me, is there a "Knight in shining armor" joke in the movie somewhere? Since his last name is McKnight.

Posted by: Brie at May 20, 2010 2:38 PM

This will give the star the opportunity to unveil his new line of designer fragrances: Common Scents.

Posted by: laredo at May 20, 2010 2:40 PM

Any barbs directed at the immensely talented Common nee Lonnie Lynn will be met with a quick trip to the wood chipper.

Because this song changed my life the first time I heard it:
http://www.youtube.com/watch?v=bOtKtovmZ98

That's what rap is supposed to sound like.

Posted by: D-Day at May 20, 2010 2:51 PM

Um...is it wrong that I find the plot of this movie to be not at all plausible because of this one fact:

You are not allowed to pump your own gas in New Jersey.

Posted by: Whorish Mouth at May 20, 2010 2:53 PM

Whenever I see Pam Grier's name now, all I think is cocaine vagina.

Posted by: Optimus Rhyme at May 20, 2010 2:55 PM

I don't care. I'll watch this anyway. I love Queen Latifah so much and I think she is just so pretty that I would watch her in nearly anything. I love her even though she so often hurts me and makes me suffer with her crappy ass movie choices. I own Last Holiday AND Bringing Down the House on DVD. I've watched Mad Money twice, for Christ's sake. That's how much pain I'm willing to endure for Queen Latifah. I've never seen that Taxi movie with Jimmy Fallon, though. I gotta draw the line somewhere, y'know?

Posted by: Sarina at May 20, 2010 3:06 PM

@ Whorish Mouth:

I'd say that implausibility ranks a distant third behind the New Jersey Nets competing for a playoff spot and Queen Latifah falling in love with a man.

/just sayin'

Posted by: dr. mantis toboggan at May 20, 2010 3:29 PM

U.N.I.T.Y.

queen latifahs best work

Posted by: the chaplain at May 20, 2010 3:32 PM

Are we certain that the gas station is in NJ?

Posted by: mswas at May 20, 2010 3:38 PM

I'm with Sarina: I don't care how bad this is, I love me some Queen Latifah and will watch just about anything she's in. She makes everything better. I'll even admit that I LOVED Last Holiday just because she was in it (well Gerard Depardieu was also delightful).Plus, I love a harmless, non-offensive romantic comedy and this sounds perfect.

Posted by: figgy at May 20, 2010 4:02 PM

Common eye candy is all I need. Oh, and I believe when I saw Dwight Howard in the commercial trailer, too.

Yea, Common and Dwight Howard...mmmm mmmm mmmm...

:)

Posted by: Amanda at May 20, 2010 4:32 PM

Oh, and I believe when I saw Dwight Howard in the commercial trailer, too.

Common and Dwight Howard must have some sort of dumb-English-grammar spell on me, because that sentence of mine is all sorts of frazzled.

*shame*

Posted by: Amanda at May 20, 2010 4:33 PM

Only an achingly thin-skinned person could’ve written this movie (Michael Eliot), and I don’t want to hurt his feelings

What happened to the "scathing" and "bitchy" parts of the site? Is it now just Pajiba: Reviews for people?

Posted by: Lennon at May 20, 2010 4:52 PM

I do have a soft spot in my heart and an not so soft spot in my trousers for Queen Latifah.
I think she'd be a fun date.

"You are not allowed to pump your own gas in New Jersey"
Is that a euphemism?

Posted by: Odnon at May 20, 2010 6:20 PM

Look... I know the movies is not-so-great because I saw it. But damnnit if I wasn't ohh!ing and aww!ing and squee!ing at all the right parts... right along with most of the ladies in the audience. I'm tired of seeing the Angry Black Woman, the Stuck-Up Sista with Degree, the White Lead's Best Friend, and the Sassy Gal with All The Answers. Just Wright is sappy, it's corny... but it's so fucking refreshing to see a sista get some sappy corny love on-screen for a change. While White women complain about rom-com cliches, you know how many ethnic women are starving for any rom-com, even a so-so one like this movie? Considering how many of my contemporaries enjoyed the flick, it's clear this movie fills a need in a specific market.

Posted by: ceejeemcbeegee at May 20, 2010 6:47 PM

@Brie: surprisingly... no, there isn't.

Posted by: ceejeemcbeegee at May 20, 2010 6:50 PM

"You are not allowed to pump your own gas in New Jersey"
Is that a euphemism?

Only if you're in Atlantic City, in which case the rates are kinda equal.

Posted by: D-Day at May 20, 2010 7:42 PM

DANG IT, RD-DAYJ, stop making me fall madly in love with you!! Immediately!!! You are too cool for school; that song is OSSOM!!!

/fans self

Posted by: Jelinas at May 20, 2010 7:49 PM

Guys like to hang out with her, they just don’t want to bone her

LOLWhut? Unpossible.
~

Posted by: Meander at May 20, 2010 7:52 PM

There's my girl.

Here's a hidden gem for passive Common fans. This one has Erykah Badu AND The Roots on the beat.

http://www.youtube.com/watch?v=MiB2yR3sI9o

*NOTE* Make sure you get to listen to this on the right volume, with the right speakers. Listening to anything by The Roots needs to be taken in like Jazz; picking out what the individual instruments are doing is part of the experience. On top of that, when you're talking about pure lyricists, Common is the next step in the Rakim-Tribe Called Quest-Guru chain, and it's almost laughable to hear him make Kanye West sound like Ke$ha when they're on the same track together.

Posted by: RD-DayJ at May 20, 2010 9:14 PM

latifah's law
latifahs had it up 2 here
evil that men do
princess of the posse
how do i love thee?
sexy fancy

all excellent titles coming from latifahs first two albums, all hail the queen and nature of a sista'

Posted by: the chaplain at May 20, 2010 10:58 PM

when i think of a beautiful, charismatic, sexy onscreen couple, i first think of queen latifah and ll cool j. it does make me quite stupid, admittedly, but in last holiday they made me laugh, cry, turned on, sad and very very happy indeed, usually all that at the same time; i just never wanted it to end and with any other two people that film would've been a very non-delicious turkey. i love her passionately in such an unexplainable je-ne-sais-quoi-ish way. ll cool j - him i simply wanna be fucked by, gently yet with determination. those lips!!!!!!!!!

Posted by: lionel bitchie at May 21, 2010 8:05 AM

common scents, ftw.

as you're driving up highland ave on the way to hollywood blvd, there are two billboards just north of sunset. on the west side of the street, is a billboard for date night, and directly across the street on the east side is a billboard for just wright. i was hanging out with a white dude friend of mine, and said to him, "well i guess you have to see that one, and i have to see this one."

Posted by: stopthemadness at May 21, 2010 3:42 PM

I lurved this film ... and not just because I love the Queen and Common. I'm with ceejeemcbeegee: it's just plain refreshing to see a woman of color play someone who's not one of a narrowly constructed set of tropes and cliches. And as a woman of color (Xicana), I can relate: Like Queen Latifah's character, I too am a professional with a degree (first in my family, in fact). I bought a fixer-upper townhouse because that's what I could afford. I too read professional journals to keep up with developments in my field. And like Queen Latifah's character, I'm a round-ish (oh, all right, round) woman who often gets sidelined for my skinnier sisters. Wanna guess how often I can relate to characters in movies?

Just Wright may not be anyone's idea of deathless cinema -- even for me. But dammit, it fills a need. More to the point, it fills my need. And Latifah is so damned likeable in her role that she makes the film worthwhile. Amy Adams in this role would have poutily "adorable." Sandra Bullock would have been geeky/clumsy "adorable." Kate Hudson would have been stylish/sexy "adorable." Only the Queen can be in-your-face, matter-of-fact, stylish, sexy, cool ... and truly worth of adoration, as a Queen should be.

Posted by: PDamian at May 22, 2010 11:31 PM

Dustin, dude, what you're missing completely about this film is the very "Cosby" quality you've touched on, and which is all too often missing from movies filled with Black/African American characters. You point out the absent stereotypes, but fail to realize that even recognizing that void is a kudos to the movie! No one goes to see 'Leap Year' and bemoans the absence of conflict due to a lack of white/Irish female stereotypes! Yet (as I strain everyone's patience to point out the obvious) it is so very, very hard to make a film about Black characters that steers clear of the stereotypical, and lands warmly in run-of-the-mill possible drama-lite, that for the makers to have done so gets my vote!

So thank you for your review which has actually made me want to go see the movie for the things you point out as for the things you forget, such as: Latifah's win of Common over the much skinnier Patton - reminding one that body politics in the Black community tend to be much less clear cut than in mainstream culture. And the film's reminder to the many Black women out there who see a basketball player as a meal ticket (and Oh I know some of them), that to be happy, you should build relationships on emotional connections more than on the money. These messages, far from veering into the stereotypical, are still nonetheless speaking to a Black audience. An audience which, as the Obama's have proved, is a much more nuanced entity than most folks imagine!

Posted by: Kai at May 26, 2010 4:11 AM