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That’s The Name of the Game

By Brian Prisco | Posted Under Film Reviews | Comments (17)



ghettophysics.jpg

I got gamed by this flick. I was drawn in by the flashy prospects, the clever title - a play on metaphysics - and even the general philosophy. E. Raymond Brown and William Arntz, the director of What The Bleep Do We Know?, have joined together to open our mind’s eye by laying down some street slang. They compare capitalism, religion, entertainment, and advertising to the relationship between a pimp and a ho. They advocate a global awakening, a refusal to be played by a bunch of rich folks who are forcing their philosophies down our throats in order to benefit themselves. And it’s a sound philosophy that I support. We should be refuse to be contained by a system designed to hold us under our thumbs while threatening us with violence or incarceration. The problem is this message gets lost in a ridiculous delivery system that plays out like a tragic informercial/afterschool special. Brown plays a professor teaching a classroom full of students belting out dialogue like the audience for the Juice Looser. Like the pimps themselves, if you actually saw someone decked out in a velour leopard-print jumpsuit with a cane and a gold tooth trying to teach your economics class, you cast it off as ludicrous and laugh in its bling-decked face. Brown claims mostly that he’s trying to simplify intellectual concepts by laying it out in “realistic street terms,” by interspersing clips of intellectuals with shots of actual pimps and rappers, but it’s a tired concept. And it gets old super fucking fast. The irony of the situation is that Brown’s whole point of using pimp/ho slang is because on the street they don’t bullshit, they say what they mean. He could have broken down his concept in about 15 minutes, but then he wouldn’t have a book and a film to sell to us broke-ass hoes. But I guess that just makes me an ignorant bitch unwilling to shake the game. Shame on me.

And shame on him, because he’s got some great shit to say. It’s the same general message of all vaguely intellectual films coming out the last few years, and of which I expect to see a huge uptick in the next two or Quetzalcoatl-willing three years - the world needs to change its way of thinking. America has led the forefront of a capitalistic ravaging, raping and pillaging other countries, only instead of burning down the villages and impregnating the womenfolk, we leave behind McDonald’s and Prada bags. We’ve created a culture where happiness is based on material possessions. We’re all out for ourselves to horde the most money and the most things, because that’s how we keep score. There needs to be a paradigm shift — and soon, before we’ve exhausted all our resources and before, as spouted by the increasingly genius Buckminster Fuller, we discover that we’ve failed as a society and the world hits the flusher. But you’ve heard this all before. I know, because I’ve typed this same paragraph several times.

There’s a certain genius logic to the analogy of the pimps and the hoes. Conceptually, a pimp goes out and gets a ho. He cultivates a relationship where she goes out and does all the work, earns the money, and then gives all the money to him. Essentially, this is how the CEO of a corporation works, too. He hires you, the successful graduate, to come work for him. You do all the work, create the products, and then all the money goes to the CEO to distribute as he sees fit. It’s in all facets of life, even religion and government. We elect officials to do work, to run the country, to tell us what the laws will be that we must obey, even though we vastly outnumber them. And we give them our money in the form of taxes, which lines their pockets. We give our money to the church, or synagogue, or mosque, or whathaveyou, and they give us faith and hope and charity. Or they scare us into believing the world is going to be destroyed unless we give more time and money to the church. We’re all just bitches handing our money over to the people in charge even though we’ve earned it, and they’re telling us how it’s going to be spent. We’re hoes.

Don’t believe it? Do you own a credit card? You earn money, which you trade for goods, and then you get goods. The credit card companies take your money, give the money to the store, and you get the goods. Something you didn’t need them for. But you basically pay them a service charge or interest for the privilege of doing exactly what you do in the first place without them. And so they are taking all your money, and then even more money on top of that for their “service.” Your pimp didn’t just take 100% of your money, he took 108% — or if you’re me, 126%, because you didn’t pay on time. All money you earned working for another pimp who makes you toil all day while basically earning all the profit off your backs. So you can buy more shit you don’t really need and pay even more money to the pimps in charge. Feel that? It’s pride, getting bitchslapped all up in this piece.

The other part of the pimp game is the metaphysical part: mind control. In metaphysics, we all have the capability of controlling our own realities. The world as we see it is manifested by our minds. In the pimps and hoes game, the pimp controls his own reality, and yet he also controls the ho’s reality. He needs to convince her that her dreams and wants are her dreams and wants and not put there by him. This is where advertising comes in. Corporations convince us that we need to spend our money on goods and services we don’t physically require to survive. But they make us believe that we need these things and that it’s our own idea to need these things. It’s true that most of us equate happiness and success with giant TVs and enormous homes and fancy cars and clothes and electronics. If there are two of you in a family, do you really need a nine-bedroom home? And to afford this home, we have to work a job, and get a mortgage, which binds us tighter to our pimps with debt.

Pimps sling a lot of different games. Sometimes they use fear and aggression - telling us that terrorists will bomb us unless we attack first. Sometimes they use cajoling - you’re so beautiful and special you need that half-billion dollar necklace, because that’s what pretty people wear, and you’re pretty. Sometimes they just straight up fucking lie to your dumb ass. This is the favorite game of the pharmaceutical companies. They develop medications that can be easily found organically in nature. Occasionally they make up a disease and then develop the cure after the fact - like fibromyalgia or ADHD. It’s amazing that somehow I went through school with many kids who couldn’t pay attention or were fidgety. No one gave us pills - they just told us to shut the fuck up and pay goddamn attention. And if we didn’t, they’d beat us with crowbars uphill both ways in the snow. And we liked it, dadgummit.

All this is fascinating, and yes, smacks a little of socialism or communism. Which is also a deviously flawed system - mostly because we’ve grown fat and selfish and lazy on the capitalist system, and would find ways to avoid work at any cost. And all of this is theoretically true. If there were blackouts and oil shortages, and we reverted to an agrarian system, money would no longer matter. No one would give a shit about currency, except for asswiping materials as an alternative to leaves. All those execs holding on to $798 billion dollar fortunes would suddenly discover it’s worth less than Joe-Sixpack’s lemon tree, because you can’t eat money. You just have a shitload of toilet paper.

Which is all and great if it wasn’t communicated so fucking cheesily. The dramatizations - the school rooms and staged television interviews - are just awful. It’s nothing more than the commercials that they are railing against, tarted up as an educational film with really corny acting and dialogue. The pimp metaphor is amusing, but that joke grows old, and kind of insulting. It’s similar to when testing services suggested that inner-city kids would do better on standardized tests if everything was done in ebonics and “more relatable” terminology. Suddenly, reading comprehension turned into rap lyrics, and math questions involved crack vials and throwing bones. Brown’s using the ol’ “keeping it real” theory - that somehow brothers and sisters will hip to his vibe if he starts slinging terms they can relate to. To assume that a black woman can only truly comprehend her position in the capitalist world if you tell her she’s a trick is some straight up Tyler Perry shit. Maybe they should have had Garrett Morris shouting in the corner. Or better yet, maybe they could have just interspersed every bullet point with Lil Jon shouting “Ye-ah” or “O-K-ay”.

Then again, GhettoPhysics isn’t aimed towards me. It’s aimed towards the kids who, according to the government, apparently can’t understand fractions unless you equate them with dimebags. Or to those socially conscious folks who truly understand the plight of the “urban youth” because they one time read Toni Morrison and they listen to Mos Def and Talib Kweli. It’s kind of insulting to say that poor black folks can’t understand metaphysics without blackfacing it with lame pimp-metaphors or unless it’s being told by Ice T and KRS-One. And that’s the shame, because KRS-One’s got some profound shit to lay down on your asses. But that’s just Brown trying to sneak some game on us. Because he understands that society only listens to the controversial and the outrageous. So if he starts off his sermon by calling everyone a bunch of shiftless, stupid hoes, they might get mad enough to listen. As should we all, because the rent is too goddamn high, and we need to get mad as hell and not take it anymore.









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Comments

So he's trying to pimp us with a lame concept of a movie? Sorry, the price of the ticket is too damned high, I'm mad as hell and not going to take it anymore!

A Pimp Named Slickback would be smacking this bitch right now.

Posted by: admin at November 5, 2010 2:19 PM

What a bunch of bullshit.

Just like "What the Bleep do We Know" this sounds like junk theory aimed at exciting people who don't know much about the underlying concepts with the idea that they are being exposed to some secret behind-the-curtain stuff that 'the man' doesn't want you to know. It's like listening to some pot-smoking community college kid rant about the government and the corporations, or reading religious/political emails forwarded from my mother-in-law or my wacky conservative aunt.

The 'ghetto' part sounds borderline offensive. The metaphysics part just sounds stupid. I doubt this crap would hold up for a second under legitimate scrutiny and review. And that is not because it is bold and anti-establishment, it is because it is over-simplified and anti-intellectual garbage. File it next to Ben Stein's awful Creationism documentary.

Posted by: Yossarian at November 5, 2010 2:25 PM

And the credit card example is a very poor one. Credit card companies facilitate a transaction and for this service (it's a real service, otherwise why not just pay cash?) they charge a very small fee which is paid by the retailer (not the consumer).

If you have money, decent credit, and basic consumer knowledge you can enjoy all the benefits of credit cards and reap only rewards without paying anything. Get a no-fee card and pay your balance at the end of the month and you are not out one penny. You may even get cash back rewards of up to 1% depending on the card.

Now, if you don't have the money to pay the balance you have to pay interest on it, but why is that a surprise? You are borrowing money and paying interest. Is that unreasonable? Is that not a service?

If you are irresponsible with your credit & borrowing you will get killed on the fees. If you don't have a bank account you can be charged ridiculous fees just to cash you paycheck. I don't disagree that the financial world can be pretty shitty to some unfortunate people who don't know how to navigate it responsibly.

But I think that is the key: Responsibility. Awareness of the fairly simple rules. These are not secretive and underhanded dealings here. Everything is out in the open. If you buy something you don't need, and then don't pay for it on time and get charged interest... why is that the system's fault?

Posted by: Yossarian at November 5, 2010 2:42 PM

It's pretty ignorant to say that socialistic/communistic systems don't work because "capitalism has made us lazy," or that a breakdown of the world economy leading to an agrarian society would allow us to break free of the bonds of money. There are very good reasons that communism doesn't work, and it has nothing to do with the "weakness" of people.

Also, I have to dispute this idea that the US is raping other lands. Has our foreign policy been very problematic at times? Yes. But is it our economic system that's the problem? Absolutely not. Sure, McDonalds has spread everywhere. Why? Because of coercion? No. Because people love McDonalds. Now, we may hate that they love McDonalds. We may wish they had kept their corner deli. Guess what, they mostly do. But people like McDonalds, and nice houses, and tvs, and various other things. People aren't being exploited when they buy those things, they're using the freedom to choose, and they're making choices based on their own preferences. Pimps don't give prostitutes the ability to choose. It couldn't possibly be more insultingly dissimilar. Capitalism is good at one thing - giving people what they want more of. Now, we may not like what they want, we may think they should want other things, that they should be happy with a nice farm, and a healthy outdoors lifestyle, but I hope we can all agree that it's generally better to let people make their own choices.

Basically, in the words of Mark from the brilliant British comedy "Peep Show," "It's only through the miracle of consumer capitalism that you're not lying in your own filth, dying at 43 with rotten teeth, and a little tablet with a picture of a chicken on it isn't going to change that."

Posted by: jmag at November 5, 2010 4:00 PM

For a non-jive documentary that digs into why we are fucked in the way that we're fucked, check out A Century of the Self. The BBC produced it and it consists of 4 hour-long parts; you'd get the gist if you just watched the first part.

But why not watch the whole thing so you can be like "Yo, I just watched a four hour BBC documentary about how Freud's American nephew used Uncle Sigi's insights to pull off an unholy melding of consumerism, capitalism, militarism and democracy--by making the population compliant and predictable through the satisfaction of their fears and desires with products and slogans."

You can watch each part in its entirety on google videos.

Posted by: icecreammang at November 5, 2010 6:06 PM

The market doesn't work they way they think. Capitalism has its faults, sure, but it's peaches compared to the alternatives.

Stalin, Castro, Mao, Pol Pot, etc ... all good examples of what happens when a country is governed by involuntary ideology rather than by the so-called "invisible hand". It starts with speeches and slogans and ends with firing squads and gulags.

No, thanks. Keep your Kool-Aid.

Posted by: Neodiogenes at November 5, 2010 7:17 PM

Wow.

I thought I was the only one that saw the bullshit in this (the film and concept, not the review....necessarily).

Yossarian makes an excellent point: the "system" isn't that secretive or complicated. But a lot of people don't bother to use basic reasoning. Like the folks that thought getting a $100,000 mortgage with bad credit was a great idea.

And this extends to the mention of the standardized testing in ebonics crap. At some point, you just have to tell the fuckers to stop being lazy and try learning something instead of waiting for some know-nothing administrator to change the test. Is it really that hard to learn a fucking analogy or looking up what a sloop is? If the students aren't even going to try and meet halfway, then modifying the tests in such a way is offensive and wasteful.

Are there problems with the system as is? Oh, hell yeah. But it still comes down to choice in the end. At least in this country, Wal-Mart isn't going to cut me for not shopping there, and Sony isn't going to force me into buy a(nother) PS3 (fucking robbers...still pissed about it).

I say, this film might have gone over a bit better if Wayne Brady had to choke a bitch.

Posted by: Vermillion at November 5, 2010 9:05 PM

The market doesn't work they way they think. Capitalism has its faults, sure, but it's peaches compared to the alternatives.
Stalin, Castro, Mao, Pol Pot, etc ... all good examples of what happens when a country is governed by involuntary ideology rather than by the so-called "invisible hand". It starts with speeches and slogans and ends with firing squads and gulags.

This seems like a false dichotomy, there's plenty of middle ground between the US version of capitalism and outright communism, take social democracy which has a pretty good track record in a lot of Europe, especially the Scandinavian countries. It also seems to produce societies which are better for the average person by a lot of measures--more social mobility, better health, less crime and mental illness--just look at the graphs comparing various countries towards the bottom of this article for example.

Posted by: Jesse M. at November 5, 2010 9:27 PM

@Jesse M

Ill Fares the Land, indeed. Tony Judt was tops.

People have been fooled into thinking capitalism=democracy.

Posted by: icecreammang at November 5, 2010 10:50 PM

a very small fee which is paid by the retailer (not the consumer).
---
You just dozed off there for a second, Yossarian, because I know you know better than to think the retailer just absorbs the cost of the transaction and lowers his own bottom line, rather than passing along this cost to the consumer.

The rest of your post is spot, however. If you use credit cards correctly, you can basically float yourself an interest-free 28-day loan every month, for hundreds or thousands of dollars. What a country!

I like this part of Prisco's review:

"or if you’re me, 126%, because you didn’t pay on time."

I know shit happens to everybody sometimes but this reminds me of nothing so much as the huge uproar a few years ago about Blockbuster's late fees, where people got all hacked off at how much they were being charged for not returning video rentals on time, and I think Blockbuster ended up in court over it or was otherwise forced to alter its late-return policy ... you probably remember.

Anyway, at the time I thought: What's so fucking hard about this? Return your fucking rentals on time and you'll never pay a late fee.

Or to go back a little farther, people who pissed and moaned about having to pay transaction fees at the ATM. What's hard about this? I never use an ATM, ever (damn if I can remember a PIN). Carry cash and you don't ever have to pay a transaction fee.

There are taxes you have to pay under penalty of death, and there are taxes you impose upon yourself (like playing the lottery, a tax on the mathematically illiterate).

If you choose to pay these, don't blame the system.

Posted by: , at November 6, 2010 2:51 AM

Once again, in my efforts not to reveal the entirety of a film, I leave out major chunks that lead to misinformation. I'm truly part of the problem.

A major part of the film is telling people to stop being victims and to accept responsibility and stop assigning blame to other people. Yes, the credit cards only charge fees to people who don't pay responsibly. But the point is, that's your fault. That's your fault for even using this program -- one that's designed to make money off the irresponsible because we allow ourselves to fall into lockstep with things we perceive as unfair. And that's what makes credit card companies pimps.

I attack capitalism and commercialism mostly because this is what they did in Inside Job. These companies bent law to their will. When laws prevented them from making crazy cash, they lobbied to get the laws changed. Then they convinced everyone they were doing it for their benefits. Then when the law came down, they bought off congressmen (and Presidents. Statrting with Reagan. Then Bush. Then Clinton. Then the other Bush. Then Obama.) and kept business as usual. They are master pimps. And we accept it.

By the way, being a pimp isn't necessarily a bad thing. Gandhi and Martin Luther King are pimps, driving people to think the way they think. The idea behind the film is controlling your own destiny by refusing to allow yourselves to have your reality shaped and formed by institutions. Capitalism/consumerism works on this philosophy, so does socialism/communism.

Like I said, it's sort of a jacked-up version of The Law of Attraction. The examples they use just aren't very good.

Posted by: Prisco at November 6, 2010 1:58 PM

So the solution to our nation's problems is racist condescension and half-assed quasi-Gramsci "philosophy" from the people who are most famous for the hilariously idiotic pseudoscience of WTBDWK? (http://skeptico.blogs.com/skeptico/2005/04/what_the_bleep_.html)

Please.

Posted by: Royalewithcheese at November 6, 2010 2:04 PM

@Prisco:

Oh, so quasi-Nietzsche as well as quasi-Gramsci. Still doesn't work as a philosophy. MLK and Gandhi were influential not because they were able to see through the institutional hegemonies (they bought into them; MLK to Christianity and the USA, Gandhi to Hinduism) but because they were intelligent, charismatic, principled individuals who brought important messages at an important time in history.

Posted by: Royalewithcheese at November 6, 2010 2:13 PM

icecreammang is right there is a false assumption that campitalism = democracy. I blame this on the now less than trusted Hayek. Look at China it is hardly democratic yet it has fully embraced capitalism.

Posted by: Tchadensis at November 6, 2010 3:25 PM

Occasionally they make up a disease and then develop the cure after the fact - like fibromyalgia or ADHD.

No. No no no.

Fibromyalgia is not made up. It is a neuroimmune disorder. Unlike with ADHD (which exists, but is way overdiagnosed), there's not even a reason to make it up -- with no cure and no real treatment, there's very little money to be made off of it.

FYI, multiple sclerosis used to be diagnosed as a mental disorder called "hysterical paralysis." Why? Like fibromyalgia today, nobody knew what caused it, so doctors just figured patients must be crazy or faking it.

Why are we so quick to pass judgment on people with health problems we don't yet understand? That question would make for an interesting comment diversion ...

Posted by: cinderkeys at November 7, 2010 1:54 AM

To the reviewer: Time to break out the spell-checker or are you too busy playing WoW?

To the champions of capitalism: Being able to choose is all good and well - IF it is an informed choice. Most folks in the West are so deluded by drugs, advertising and plain old propaganda that they shouldn't be trusted with a bag of lettuce. Your McD example is, incidentally, a point in case.

Posted by: Seth at November 7, 2010 5:43 PM

Interesting read, Prisco.

Royalewithcheese, that was a great link. Especially the part where it said:

"a main authority for the information being presented, is a 35,000 year old warrior spirit from Atlantis, being channeled by this Tacoma housewife turned cult leader."

Some of the information coming out of the review sounds an awful lot like the pseudoscience that cults come up with. Especially if they go after pharmaceutical companies for legitimate illnesses. It's like Scientology claiming that Psychiatrists are responsible for the Holocaust. Or that you can only get sick if you know a "Suppressive Person". Meanwhile if you give them oodles of cash they can cure you with with some nonsensical device or metaphysics.

I'll stick with the Scientific method, thank you very much.

Posted by: Uda at November 8, 2010 7:53 AM