The Asylum Has Released Their 'Pacific Rim: Uprising' Knockoff, Called 'Atlantic Rim: Resurrection'. Clever?
The Asylum is a low-budget production company whose claim to fame is releasing knockoff versions of upcoming blockbuster movies, dubbed “mockbusters”. All of their movies are released straight to DVD or streaming services, use scripts and titles very close to large budget productions, and are responsible for Sharknado.
As I said when writing about The Asylum before, “They in the people-foolin’ bidness. And cousin, bidness is a-boomin’!”
The studio’s target audience is people who are bad with movie names, people who order pay-per-view based on the first few letters of a movie, and people who enjoy terrible things. The Asylum spends less than a million dollars per movie and claims to break even after a few months. I have to say that I believe them, as the studio has released more than 100 movies since 1999.
Their latest release, out today, is Atlantic Rim: Resurrection, which is a knockoff of Pacific Rim: Uprising. Obviously.
How ruined would your night be if you thought you were getting this:
And you got this instead:
Damn, Asylum. YOU RUIN LIVES.