A few days ago, we showed you the trailer for Where the Wild Things Are, which demonstrated — at least in trailer form — exactly how a children’s movie should be. It should produce a sense of wonder, it should trigger your imagination, and, well, it should have an Arcade Fire song in it. Here’s the trailer for the next Ice Age movie: Dawn of the Dinosaurs. This is exactly how not to make a trailer: Big-named voice talent, spectacle over substance, and enough computer animation to burn a hole in your retina. It also appears that, the one worthy character in the Ice Age franchise — Scrat — has been pushed beyond his scene-stealing roles and to the forefront of this flick.

Here it comes: 26 different kinds of stupid:

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Dustin is the founder and co-owner of Pajiba. You may email him here, follow him on Twitter, or listen to his weekly TV podcast, Podjiba.

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