Since Dear White People is based primarily around the idea of telling people off, it only makes sense the movie would eventually require a red band trailer. Sure you probably CAN give a decently effective telling-off in a PG manner, but that doesn’t sound like much fun. However, if you’re expecting expletives and butts and blood galore, it looks like (despite what that still below may lead you to believe) the trailer actually got its redness from one single word. Guess which one. Yup, good job.
Let’s hope there are more butts in the movie itself.