film / tv / politics / social media / lists / web / celeb / pajiba love / misc / about / cbr
film / tv / politics / web / celeb

alec-baldwin11.jpg

Jesus, Baldwin. The Earnest Shill Freaks Me Out

By Dustin Rowles | Industry | November 19, 2010 |

By Dustin Rowles | Industry | November 19, 2010 |


Having lived in Ithaca, NY for three years, the only good thing I can say about the city — unless you like the smell of hippies or enjoy watching middle-aged women belly dance in the downtown shopping area — was that it had a Wegman’s, the greatest grocery story in all the land. It was like a grocery store mecca. And as as far as grocery store dining went, it was infinitely superior to Whole Foods.

But it was still a grocery store, and Alec Baldwin — who has a history of playing awesomely wealthy jackasses — is the last person you’d expect to see in a commercial for the supermarket. Weirder still, he does it without a trace of irony. It is freakishly jarring.

Watch.

Was Craig T. Nelson not available?




Dustin is the founder and co-owner of Pajiba. You may email him here, follow him on Twitter, or listen to his weekly TV podcast, Podjiba.