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Exclusive: David Wain Circling Too Cool to Be Forgotten

By Dustin Rowles | Industry | April 5, 2010 |

By Dustin Rowles | Industry | April 5, 2010 |

After the fairly healthy success of the Paul Rudd comedy Role Models back in 2008 ($67 million on a $28 million budget), we’ve surprisingly heard very little from the director of that movie, David Wain. He was undoubtedly busy with his web series, “Wainy Days,” with a lot of his “Stella/The State” colleagues, but he’s kind of fallen off the radar, otherwise.

That may soon change. The Hollywood Cog reports that Wain is circling a fantasy comedy based on Alex Robinson’s Top Shelf graphic novel, Too Cool to Be Forgotten. Last June, MTV reported that Anthony Bregman (Synecdoche, New York and Eternal Sunshine of the Spotless Mind) had picked up the rights to the novel and was set to produce, and now it appears he’s found his director.

The high concept sounds a little Hot Tub Time Machine-y — it’s one of those daydream fantasies come to cinematic life. It’s about a middle-aged man who, after trying hypnosis to quit smoking, is transported back to 1985, where he must relieve his awkward and gangly formative years and get the girl of his dreams.

No word on who will star in the movie. In an interview with MTV, Bergman discussed both the possibilities of using a Michael Cera type and aging him up, or using an older Vince Vaughn type and putting him in teenager’s clothes circa 1985. With David Wain aboard, it seems that a guy like Paul Rudd would be the most likely choice, given his connection to “The State” guys and Wet Hot American Summer. But then, Wain has a lot of folks he works with regularly, so any number of those are possibilities, though I’d probably rule out Michael Ian Black. Here’s my dark horse possibility? Jason Sudeikis. Of course, if they did go with an older guy chasing a teenager, the kiss scene in the end could be a little awkward.

Given the middling performance of Hot Tub Time Machine, however, I wouldn’t be surprised if Too Cool to Be Forgotten won’t become just that: forgotten before it’s made.

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Dustin is the founder and co-owner of Pajiba. You may email him here, follow him on Twitter, or listen to his weekly TV podcast, Podjiba.