I loathe pranks meant to scare or get a reaction from strangers. You can beat the everloving idiocy out of family members, but beat up a stranger for a prank and it’s assault. Not to mention I already have panic and anxiety about leaving the house and mingling with other humans. I don’t need the added nagging fear of being publicly humiliated for a movie studio’s marketing purposes.
That said, this stupid prank is actually well done and clever. The reactions of the unsuspecting patrons are pretty great and one woman makes some terrified squeaks. I’m exceedingly glad that I wasn’t one of the customers to pop in for coffee that day.
Regardless of your feelings about pranks, does this kind of stunt make you more likely to watch the Carrie remake? The people being scared sh*tless didn’t know it was a promotion until well after. I don’t think I would be inclined to see the movie even after being calmed and told it was all a bunch of movie magic to sell a product. Would you? After all, Carrie should have at least taught us to be more mindful of the people we f*ck with via prank.