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"Chuck's" Yvonne Strahovski Shows Us How to Successfully Integrate Product Placement into a Show

By Dustin Rowles | Miscellaneous | January 5, 2012 |

By Dustin Rowles | Miscellaneous | January 5, 2012 |


This is how you do it, folks: Body paint! Why haven’t more companies thought of this? Think of the possibilities: They could paint the Geico lizard over Daenerys Targaryen’s nipples on “The Game of Thrones.” Frosted Flakes’ Tony the Tiger could be illustrated over Ryan Reynolds’ six pack in The Green Lantern 2. And, of course, Trojan condoms (with logo) could be painted on to Michael Fasschlong’s humdinger in Shame. It’s barely concealed nudity plus a marketing message. It’s win win for everyone.

Now, if you’ll excuse me, I need to buy some SoBe Lifewater. Hydration Never Tasted So Good.

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(Via The Chicago Tribune)




Dustin is the founder and co-owner of Pajiba. You may email him here, follow him on Twitter, or listen to his weekly TV podcast, Podjiba.