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Introducing the Greatest Cosmetic Product Known to Mankind: Fotoshop by Adobé

By Dustin Rowles | Posted Under Videos | Comments (22)

fotoshop-by-adobe.jpg

This idea is so obvious, but so spot-on that it’s hard to believe that no one has thought to put a video like this together already. The clip comes from California filmmaker Jesse Rosten, who was watching a cosmetic infomercial one night and thought to herself that the before and after pictures looked like photoshop jobs. And thus, the cosmetic “Fotoshop by Adobé,” was born. In the clip, “Rosten skewers the breathless tone, too-perfect imagery and dense double-speak of beauty-oriented spots and magazine spreads.”

“Why eat healthy and exercise when you can just look like you do?”

Indeed.

Fotoshop by Adobé from Jesse Rosten on Vimeo.

(Source: AdFreak)









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Comments

I can't wait to show this to my preteen daughter, who is, by the way, as beautiful as a flower. But she also has a killer-diller sense of humor.

Posted by: klingonfree at January 11, 2012 12:47 PM

Well done! But sadly some women still wont get the joke. They will think that if they get more: exercise,diet,make-up,surgery etc. they will be beautiful. When really all that counts is the size and firmness of their breasts.

Posted by: logan at January 11, 2012 12:55 PM

Faux-toshop. At what point it is just considered animation?

Posted by: Lindsey with an 'e' at January 11, 2012 12:57 PM

I agree that the use of Photoshop and other fakery in "beauty" oriented layouts is ridiculous, but beauty marketing, like most other marketing, is "aspirational": most women don't want to see women who look like them in ads. They want to see women who look better. Prettier, skinnier, bigger boobs, etc.

People can protest all they want, but the research and numbers (sales) prove otherwise.

Posted by: Slash at January 11, 2012 1:02 PM

@logan

Come now, it's the ampleness and the firmness of their fine, fine boot-ay that really matters. Don't be so shallow. You give oglers-of-womankind a bad name.

Posted by: FDBluth at January 11, 2012 1:09 PM

Well done! But sadly some women still wont get the joke.

I think some people won't get the joke because that was so well done. It nearly completely lacks the self-aware wink-nudge that most parodies have (especially amateur internet videos). Normally, people go over the top to make sure you get the joke, but the actors played their parts like there was no joke. It was slightly terrifying.

Posted by: pissant at January 11, 2012 1:13 PM

I think some people won't get the joke because they are humorless morons.

Posted by: Lindsey with an 'e' at January 11, 2012 1:17 PM

Man, do I love this. I'm sharing this all over the place.

Posted by: PerpetualIntern at January 11, 2012 1:32 PM

"My face feels like plastic"

Posted by: John G. at January 11, 2012 1:41 PM

I work for a magazine, and I am a Photoshop professional... I've been using it since 1.5 (1990- give or take). So a long time. I use it every day, it is my job. So yeah, even though there aren't any fashion models, much less very many women that appear in the magazine I work for, if some poor kid has really bad acne I clean his face up. If I was going to appear in a magazine I would want someone to extend me the same courtesy.

As for photos of me... I generally make my arms skinnier. Because I am vain.

Yes, Photoshop is pretty wonderful.

And this video is hilarious! I am sure they will be showing it at all the Photoshop conferences this year.

Posted by: MRod at January 11, 2012 1:45 PM

Amazing...but seriously, who thinks celebrities really look like the photos in magazines?

Posted by: TheEmpress at January 11, 2012 2:07 PM

I enjoy the "Celebrities Without Makeup" and "Who Owns This Cellulite" articles on the front page of the Enquirer much more than the Fantastic Photoshopped Fems with the Big Bulging Boobies, as I wait in line at the local Piggly Wiggly. Does that make me a jealous bitch or truth seeker?

( There is no Piggly Wiggly in my neck of the USA but I love saying Piggly Wiggly.

Posted by: kirbyjay at January 11, 2012 5:04 PM

Why the assumption that this wonderful product is solely for use by women? I can think of a few past male dates who could have used a little enhancing in their nether regions, if ya know what I mean.

Posted by: PDamian at January 11, 2012 6:10 PM

Pretty sure Jesse Rosten is a dude.

Posted by: wetre at January 11, 2012 8:45 PM

Piggy Wiggly, Piggy Wiggly, Piggy Wiggly.

You're right. That's a lot of fun.

Posted by: Uriah Creep at January 12, 2012 12:57 AM

What is a Piggly Wiggly?

Posted by: cinekat at January 12, 2012 3:43 AM

I think you meant Googly Moogly.

Posted by: thecloofer at January 12, 2012 7:16 AM

✔

Posted by: Mrs. Julien at January 12, 2012 12:42 PM

Life is sometimes boring. Have you ever felt that something wonderful should be injected? Come--Onenightcupid.cøm--, you are bound to find your saucy match with hundreds of thousands of cute guys and pretty girls from around the world eager for hookups, one night stands, and discreet affairs!

Posted by: Alice at January 15, 2012 10:36 AM

Yay! So glad you posted this! It's fantastic :)

Posted by: Cara at January 15, 2012 11:00 AM

Piggly Wiggly Googly Moogly Butthole

Posted by: , at January 15, 2012 3:25 PM

They sound great, hope you are going to start selling them xx

Posted by: Adolfo Soenksen at January 19, 2012 7:05 AM