Netflix Pulls a Mitt Romney, Flip Flops on Qwikster
By Dustin Rowles | Posted Under TV Reviews | Comments (17)
Briefly: Last month, Netflix CEO Reed Hastings announced that it would spin off its DVD-by-Mail service into another site, Qwikster, only to be met by the second public relations nightmare since the summer, when Netflix announced a 60 percent price. The stock price began to bleed, and the decision to spin off the mail service didn’t clog the wound. Now, clearly uneasy with the new path and the uproar among its members who didn’t want to navigate two websites, Netflix is pulling back and abandoning the Qwikster service. “”There is a difference between moving quickly — which Netflix has done very well for years — and moving too fast, which is what we did in this case,” said Hastings.
No word, however, on whether the Netflix by mail service will offer video games, as it had planned to do under the Qwikster.com banner.
What should staunch the bleeding, however, is Netflix’s decision to offer both “Felicity” and “The Wonder Years” on its streaming service. To anyone that’s watched either of those, do you know if the original music is used? The DVD box set of “Felicity” did not use the original music, and the show suffered for it.
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Comments
Posted by: Robert at October 10, 2011 10:08 AM
I'm guessing that the streaming Felicity won't have the original music either. Networks were so desperate for the latest hit song on shows like that that they signed really unfavorable contracts with limited use of the songs. As soon as those contracts ended, it became standard to negotiate those contracts in a brand new way, which gave the record labels even more money. If the show was a hit, they bled the networks for as much money as possible for syndication. It's not cost efficient to go for another license on the songs at this point. It's what held up the Daria DVDs for so long.