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India Is Different Than Us

By Seth Freilich | Posted Under Trade News | Comments (21)



outsourcing.jpg

Next week is the network upfronts, when all the TV networks tell us about their fall lineups, trying to convince us that this is the season when things will be different and better or, if they’re NBC, at least not involve a heinous amount of bad late-night PR. And because the upfronts are on the horizon, the networks are currently mired in the process of watching and reviewing all their pilots to figure out what they’re going to order to series and what they’re going to bury behind the shed. While we won’t know for sure what new shows are on the horizon until each network presents its new schedule, NBC has announced three new pilots it’s ordering to series (which join the already ordered “Undercovers” from J.J. Abrams).

Cindy already told you about on of them, “The Event.” And while I agree that Zeljko Ivanek is fabulous, I remain highly suspect. Of late, the Peacock has shown in inordinate inability to maintain serialized dramas, and there’s no reason to think they’ll do better with this. (Also, in light of this order, I think it’s safe to say that NBC will not be bring “24” aboard, something which had been discussed after Fox decided to pull the plug.)

But I also can’t imagine “The Event” will be any worse than “Outsourced,” the hilarious new comedy about a novelty company that sells whoopee cushions and wallets made of bacon (and here I though bacon could do no wrong) which has its call center outsourced to India. And when Todd Dempsy is transferred to India to teach the new employees “in all things American,” hi-jinx ensue. I think this photo from NBC’s press release tells us all we need to know:

2010outsourced.jpg

I don’t know about you, but I can’t wait wait for the one-two punch of hilarious American stereotype uppercuts followed by Indian stereotype roundhouses.

Finally, there’s “Love Bites,” and the Entertainment Weekly and Variety critics are licking their lips at the hilarious punny review titles waiting in the wings. Starring Becki Newton (a former crush of mine from “Ugly Betty”) and Jordana Sprio (from something called “My Boys”), the show “is an hour-long romantic comedy anthology series featuring three loosely connected, modern stories of love, sex, marriage and dating,” with each episode containing “multiple vignettes, all illuminating the theme of love with an edgy, irreverent spin.” The pilot has an interestingly mixed guest cast of good (Craig Robinson, Larry Wilmore), decent (Greg Grunbug, Lindsay Price) and breasts (Jennifer Love Hewitt). The show comes from a new television division of Working Title Films, which is the U.K. production company responsible for Love Actually, Bridget Jones’s Diary and Four Weddings and a Funeral, which really tells us how this show is going to play out, right? TK will love it, Dustin will hate it, and husbands/boyfriends around the globe will be forced by their women-folk to watch it for the four weeks it’s on the air before NBC ceremoniously dumps it for another installment of “Our Latest Crap Pseudo Reality/Game Show.”









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Comments

I assume "Outsourced" is based on the film of the same name which was full of "they wipe their bums with their hands" humour, and oh, look: one very pretty westernized-looking woman who will save our hero's soul. Ugh!

Posted by: PaddyDog at May 10, 2010 11:09 AM

Who wants a moustache ride?!

Posted by: Kballs at May 10, 2010 11:15 AM

... and husbands/boyfriends around the globe will be forced by their women-folk to watch it for the four weeks it’s on the air before NBC ceremoniously dumps it for another installment of “Our Latest Crap Pseudo Reality/Game Show".

Two TV's, man. It's how I've avoided Grey's Anatomy and American Idol for the past four years.

Posted by: admin at May 10, 2010 11:17 AM

Okay, I'm going to look at the bright side of "Outsourced" and say that that picture of the cast is a whole lot of non-white faces that are going to be on a major network. That's kind of exciting.

Posted by: The Wandering Parakeet at May 10, 2010 11:17 AM

Does anyone remember that "hotjobs.com" SuperBowl commercial from around 02? Where they showed the dude who wanted to get another job and they pan out to his office showing the "professional" monkey's that are his co-workers. When I read about something like "Outsourced" I immediately think of that commercial. That studio HAS to have been taken over by monkeys or (more realistically) Gremlins.

Posted by: Mokey at May 10, 2010 11:19 AM

Nope. I see the saucy one as the sexpot who'll throw herself at the nebbishy, white bread hero, but we'll be forced to suffer through an awkward, yet "adorable," courtship between said honky twerp and the mousy, chaste and probably somewhat goofy woman in the pink sari. She'll use adorable malapropisms, his painful attempts at cultural sensitivity will hilariously backfire on a regular basis and we'll all want to drink Drain-O to make the hurting stop.

Posted by: Tracer Bullet at May 10, 2010 11:21 AM

So, they are basically remaking "Love American Style"? Wow, someone scraped right through the bottom of the barrel.

Posted by: Drake at May 10, 2010 11:36 AM

Goddammit, Drake!

Posted by: Jay at May 10, 2010 11:43 AM

@PaddyDog,

I haven't seen the movie "Outsourced," but I can assure you that in South Asia, people do not "wipe their bums with their hands." They wash it, and it's always the left hand, never the right. If you come to think of it, washing (hands or not) is more likely to give you a better, fresher feeling than wiping it with paper.

Posted by: KV at May 10, 2010 12:00 PM

Two TV's, man.

Admin is wise in the ways of the stable marriage. That's how pseudo-Mr. vB avoids ...well, everything, and how I avoid watching the same god-forsaken video game play for 8 straight months. Happy as two clams, we are. One clam in the bedroom and one clam in the living room. Ahhhh. Every clam needs a room of her own, you know.

Posted by: Anna von Beaversmack at May 10, 2010 12:22 PM

"Different than"...seriously?

Posted by: laredo at May 10, 2010 12:31 PM

@ Paddy Dog and Tracer Bullet

No, you're both wrong. Clearly the white hero will be initially drawn to the more Americanized woman, but quickly come to realize how shallow she is. He'll learn to appreciate the intelligence and humor of the other woman, but he's already involved himself with the shallow one and can't break it off for whatever reason. This will lead to lots of pinning. And what makes for better TV and a more sympathetic character than someone who pretends to be committed to one person, while secretly longing for another. It's a romance for the ages!

Posted by: mandasarah at May 10, 2010 1:06 PM

Starring Becki Newton (a former crush of mine from “Ugly Betty”) and Jordana Sprio (from something called “My Boys”)

It's actually Jordano Spiro and My Boys also stars Jim Gaffigan and is a surprisingly charming and funny little show that apparently no one besides me watches. I recommend checking it out, it is definitely better than a lot of shows out there and miles better than the crap posted above.

Posted by: Even Stevens at May 10, 2010 1:21 PM

Love Bites sounds like The Love Boat minus the boat.

I say Outsourced lasts one week before it's pulled. That's how long it'll take for the first of many protests over racial insensitivity to start coming in.

Posted by: John W at May 10, 2010 1:32 PM

I thought the movie Outsourced was kinda cute and something different (although I doubt the show will be any good). This is why I finally started only reading Pajiba AFTER I watch movies. I tend to be too swayed by it and probably would miss out on some things I actually like because I was told I shouldn't like them and it creates a bias in my head. It's scary how influential certain groups can be. Sometimes I think this site is getting too bitchy just for bitchy's sake and I have to step back and remember that I have my own opinion and it's ok to trust it...!

Posted by: tinmo at May 10, 2010 4:55 PM

I am sure I will be disappointed, but NBC has a pretty good comedy line-up right now. I hope they wouldn't put something laugh-tracky and racist on TV. I'm not sure that all the Indians characters can be stereotypes, since I don't think Americans have five distinct stereotypes of Indian people. Besides the fact that they work in call centers, which, OK, check. Oh, also that they live on reservations and run casions.

Posted by: The Wandering Parakeet at May 10, 2010 5:54 PM

"I hope they wouldn't put something laugh-tracky and racist on TV."

Um, what? Have you ever actually watched American TV?

/sarcasm font

Posted by: MM at May 10, 2010 6:03 PM

PaddyDog, looking at what it says here about the TV show, it most definitely has to be based on the film since the premise is the same, as well as the main character's name, I believe. Also, I'm pretty sure that in most Indian films nowadays, "pretty" and "Westernized" are one and the same.

However, I'd also like to say that I did enjoy the movie. Admittedly, it was no masterpiece, but for what it was - Bollywood's version of a romcom - I thought it was rather lovely. It was typically sweet, light-hearted, and it had its funny moments. It was also a refreshing change of pace for someone who's used to the overly recycled, simple Bollywood plotline of boy meets girl, girl acts coy, but boy still gets girl in the end because a-duh.

Not to say that I expect the TV show will be great as it'll be drawn out over a series, whereas the movie (and all its gimmicks) were contained in 100 minutes.

Posted by: Janimal at May 10, 2010 7:35 PM

Even Stevens, I used to watch My Boys! But only the first season. I actually really liked it because I liked how meandering their conversations were, and it kinda reminded me of me and my friends (both boys and girls). My roommate (also a friend) disagreed and made fun of my for watching it...

Posted by: dene at May 11, 2010 12:38 AM

I think NBC realized that its Thursday night sitcoms are all kind of inaccessible to the average American, so they went way way way way in the opposite direction and made this thing.

We'll see if it sucks. It probably sucks.

Posted by: Lucas at May 17, 2010 2:36 PM

Look, I'm Indian, yes with my culture being fully half-and-half, and having watched every episode in full I say "Outsourced" is an above-average sitcom like The Office. It generates those same uncomfortable moments, but instead of clashes variants of American culture (like The Office or 30 rock or Community) it mixes a lot of variants of Indian culture in with American culture. The reason it successfully traverses those uncomfortable moments to humour is that all the characters are honest, dignified, lovable, and smart.

Personally, I find it truthful about Indian culture, but only to a point. Remember that TV shows are reductive, and the reductive process makes ideas extreme - for example "White Americans love to hunt" is a reductive notion that is often portrayed but untrue since it is not something a majority of white americans do. So while a view may be present as "Indian", realize it may not be the predominant Indian view - it may even be an outdated view. So yes, some of it is extreme - like Indian guys dancing at a club in groups - which I found hilariously untrue (hilarious because Americans might think this is actually true) for me and my Indian culture (I'm South Indian) - but it may be true in other Indian communities. I wouldnt know and that's the point: India is incredibly varied and the reductive power of the TV show distorts the true nature of India's variety even more. Which is okay as long as you attempt to explain it honestly (even if you get it wrong) and with a little humour. Thus there was nothing really offensive I found about "Outsourced".

In fact the only possible offensive thing I found about the show was that the American callers often have a Southern Accent (think Texas) that sort of depicted the notion that only certain kinds of Americans buy these absurd novelty items. But it's up to those folk to either find it a funny but reductive extreme or a direct offense directed at the Southern American culture.

Posted by: sbqbox at October 23, 2010 5:00 PM