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My Name is Quote Bruce Campbell Unquote
In Disappointments / Dustin Rowles

Trade News | September 4, 2008 | Comments (28)

mynameisbruceonesheet.jpg

Like all red-blooded, domestic-beer-drinking, Prius-driving, real Americans (and even a few Canadians), I adore Bruce Campbell. Dude’s an American Icon, and the only reason he’s not on Mount Rushmore is because he’s never been President, and that’s only because he hasn’t run for the office. Part of the joy of Bruce Campbell is the way he owns his personae. He is, and always will be, Ashley J. Williams. Instead of trying to work against type, he uses it to his advantage in whatever obscure, cable television show he acts in.

And the idea of seeing Bruce Campbell play “Bruce Campbell,” has this delicious ultra-meta meta quality about it, like a Twinkie with filling inside the filling. And then having Bruce Campbell direct Bruce Campbell playing “Bruce Campbell” is like finding nougat(!) inside the Twinkie’s filling filling.

Unfortunately, as we’ve mentioned before, the trailer for My Name is Bruce, in which Bruce Campbell is mistaken for his character Ash from the Evil Dead trilogy and forced to fight a real monster in a small town in Oregon, is awful. It almost looks like Bruce Campbell can’t play “Bruce Campbell” anymore.

Anyway, the trailer (below) has been floating around for awhile (we featured it several months ago), but now the one-sheet has been released (above). And it doesn’t exactly inspire confidence. Still, it’s Bruce Campbell, so naturally My Name is Bruce will be ignored this October when it’s released in theaters, but in January ‘09, it’ll be huge on DVD. Cause that’s how Bruce rolls, y’all.



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Comments

No, please Bruce Campbell, Rip off Galaxy Quest. It's not like anyone remembers it. I used to think you were cool man. Now you work for USA, like Tony Shalhoub. LIKE TONY SHALHOUB

Posted by: Optimus Rhyme at September 4, 2008 10:15 AM

Who?

Posted by: BWeaves at September 4, 2008 10:15 AM

I'm with BWeaves.

Who?

Posted by: Trouble at September 4, 2008 10:23 AM

That trailer makes me a little sad on the inside. are we sure that fake asian dude is Ted Raimi? Looked like Rob Schneider to me. But then all fake asians played by white dudes look alike.

Posted by: wsapnin at September 4, 2008 10:25 AM

I fucking love this guy and all the little movies he has ever made . I know this movie will be shitastic . I actually have my dog registered with the akc as Joel Bruce Campbell Paulsen , Im gonna be first in line for this one and hopefully not the only one .

Posted by: gilp at September 4, 2008 10:27 AM

Oh, Ted Raimi and his multiple roles. How I love him.

January 2009 can't come fast enough.

Posted by: Anna von Beaverplatz at September 4, 2008 10:33 AM

Hooch for the pooch! Ha!
(Hooch is craaazy...)

I am so there. There being Netflix most likely.

This also reminds me of a Michael Madsen interview where he said kids come up to him and want an autograph from the dad in Free Willie and their parents are looking at him warily thinking of the torture scene in Reservoir Dogs.

Posted by: amanda47 at September 4, 2008 11:30 AM


So, am I alone in thinking that Ted Raimi is
sorta, well, cute?

Posted by: Drake at September 4, 2008 11:44 AM

I'm crawling out of obscurity just to wonder why is it that even though we all adore Bruce Campbell, we never mention his AWESOME exploits as Autolycus (sp?) on Xena. Surel we're (no, I don't comment, but yes, I do identify and worship Godtopus along with the best of you) not all so high brow as to refuse to appreciate such delicious camp.

Mmm, the king of thieves.

Okay, I'm going back to my collegiate batcave now.

Posted by: Fi at September 4, 2008 11:45 AM

Surely*

Ugh. Next time I preview the comment before I post. Stupid English major sensibilities.

Posted by: Fi at September 4, 2008 11:46 AM

Fi- I am totally with you on the King of Thieves mention.

Posted by: Just Amanda at September 4, 2008 12:04 PM

Anyone not sure who Bruce Campbell is or anyone who may be wavering on his level of awesomeness (an eleven on a scale of ten,) needs to get thee to a video-store and rent anything with "Evil Dead" in the title.

Some of the most gloriously violent B-movie horror schlock you'll ever be lucky enough to consume.

Posted by: Roaddog at September 4, 2008 12:18 PM

I dunno -- looked pretty funny to me.

Posted by: sansho1 at September 4, 2008 1:29 PM

Hey! Galaxy Quest was the shit.

Posted by: jM at September 4, 2008 4:03 PM

"It's you and me, Top Ramen!" is henceforth my battlecry. You know...for all those times I do battle...

Yeah it looks chessy but I'll see it in the theater. Probably more than once. Such is my love for the Chin.

Posted by: MG at September 4, 2008 5:22 PM

"I'm crawling out of obscurity just to wonder why is it that even though we all adore Bruce Campbell, we never mention his AWESOME exploits as Autolycus (sp?) on Xena."

Ahem. You want obscure?

You are forgetting his appearances on "Hercules" and "Jack of All Trades" (so, so bad) and the always entertaining "Briscoe County Jr." Not to mention his excellent work in "The Hudsucker Proxy" (What gives!?).

Posted by: greer at September 4, 2008 6:25 PM

I actually saw a rough clip for this movie a year or so ago.

Bruce was doing a lecture tour (no, seriously, he really lectured us) and showed us a pre-looping, pre-editing, pre-fancyfying and making all the colors pretty clip. Upon pain of death should it end up on YouTube.

It looked campy, but good. With Bruce playing the cowardly, reluctant hero to perfection. If this comes to my town, I'll buy two tickets, just to boost its sales.

I love you Bruce! (and I will never be ashamed to say it)

Posted by: brodiekins at September 4, 2008 7:35 PM

Bruce Campbell is funny but he's not "that" funny. Not enough for meta-meta social commentaries on his cult pop legacy. Evil Dead is funny in that weird way that Clueless is funny. It's sort of bad and cheezy but you know what to expect especially if you're sick in bed and not really into thinking much.

Posted by: ph at September 4, 2008 7:54 PM

jM, I'm with you man. "By Grapthar's hammer you will be avenged!"

Posted by: B-rant at September 4, 2008 8:00 PM

"Adventures of Brisco County Jr.," love that show. Kelly Rutherford was also fantastic in there. I don't think Bruce/Brisco ever shoots *and* hits anyone in that *Western* though now that I think about it.

Posted by: Salubri at September 4, 2008 8:35 PM

I try to live my life by Bruce's motto as given in Bubba-Ho-Tep (where he plays a retirement-home-bound Elvis Presley):

"You may be a big bitch cockroach. But even a big, bitch cockroach should know not to fuck with the King."

Posted by: BFFredo at September 4, 2008 10:55 PM

I love Bruce. Love him as Autolycus on Xena/Herc, loved him as Jack in Jack of All Trades, love him now as Sam on Burn Notice. I will SO see this for him.

Posted by: Gabs at September 4, 2008 10:55 PM

I agree. Not knowing -- and worshipping -- Bruce Campbell should be a federal offense.

Posted by: karstark at September 4, 2008 11:17 PM

I, for one, can't wait to see this movie. Bruce Campbell's awesomeness cannot be denied--plus, they filmed the movie in my town (where Bruce lives in real life) and used tons of local people for the shoot. That's right, people--Ash himself lives just around the corner. Be jealous.

Posted by: Jill at September 5, 2008 8:44 AM

I, for one, can't wait to see this movie. Bruce Campbell's awesomeness cannot be denied--plus they filmed the movie in my town and used a ton of local people for the shoot. That's right, people--Ash himself lives just around the corner. Be jealous.

Posted by: Jill at September 5, 2008 8:48 AM

The Bruce is a national treasure...to be only used in situations of zombie apocalypse or worse. Plus, I think he has his own Murdertank.

Posted by: Adam C at September 5, 2008 9:27 AM

Hmmm, while all you closet trekkies bemoan the sacriligious violation of the original, i.e. Galaxy Quest, mind if I draw your attention to a little movie called The Three Amigos? Check it out.

Every decade we just make the same basic movie and merely shift the genre to the next one on the list.

Don't believe me? If The Three Amigos is out at your local Blockbusters, grab a copy of Orgasmo. Still not convinced? Well, there's an old movie called They Call Me Bruce and if you ask me, this movie more than any other is the one that influenced My Name Is Bruce.

For the record, I love Galaxy Quest. This isn't a simple rip-off of that movie! It's a simple rip-off of a whole bunch of movies!

And it's Bruce-freakin'-Campbell! Hail to the King, baby!

Posted by: Godsbane at September 5, 2008 1:14 PM

I will definitely see this for my beloved Bruce. I've loved him even longer than my husband. (That sounds dirty.)
I love seeing him regularly in Burn Notice these days too.

Posted by: Loob at September 5, 2008 11:39 PM