"Modern Family" Kicks Some Nielsen Ass
Where's our full season order, ABC?
"Cougar Town," also held up particularly well, despite a less than enthusiastic critical reception. It had 11.3 million viewers, but held on to the 4.3 rating of "Modern Family" among the 18-49 viewers. "Eastwick," dropped 30 percent, but still managed health ratings and it was 25 percent up over last year's "Dirty Sexy Money," in the same time slot (our review of "Eastwick" is coming next week).
Meanwhile, the debut of NBC's "Mercy" did not fare so well (8.2 million, 2.3), landing fourth in its time slot (we will review that soon, too, if I can force myself all the way through it. It's a slog). "Law and Order: SVU" (8.4 million, 2.5) was also way down from last year, now that it's in the tougher 9 pm slot (thanks to Leno taking the 10:00 slot, which only managed 6.6 million viewers, 2.0)
The lesson here: Turns out network television isn't necessarily dead. We'll tune in to see new shows, and we might just come back if they're decent.