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Who Needs a Film With PR Like This?

By Steven Lloyd Wilson | Trade News | November 24, 2010 | Comments ()


"What's the problem?" You may ask. Well, the film doesn't exist. Oh, I'm not talking about it still being in the midst of cutting or filming or rewrites ... no there just is no film at all. I get that found footage low budget films can be made in a few weeks, so if they want to get it right to market, they need to advertise it further in advance of the finished product than other films might, but let's just outline what has actually been completed on this film on which they're gearing up a promotion campaign starting with this poster:

1. They hired a director.
2. They made this poster.
3. They made a one page website.

Well shit, no wonder they're committing to a release date only 3 months and 10 days from now, I mean this thing is in the bag. A poster AND a website! I mean yeah, there's still all of that script writing, and casting, and filming, but come on, how much of making a film is really the whole "making the film" thing?

Congratulations, you made a movie poster on the Internet. That doesn't make you a film maker, it makes you a commenter on

(source: Cinema Blend)

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