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Celebrity Is a Deal with the Devil, and We’re That Devil

By Michael Murray | Posted Under Think Pieces | Comments (29)



britney_spears_evil_look.jpg

A friend of mine believes that her cat has the potential to be a celebrity.

Like Maru, the Japanese superstar cat who can sit in a box.

My friend sees character and depth in the face of her cat. In him she apprehends an expressiveness that other animals lack, a certain je ne sais quoi. She thinks he’s beautiful, a star just waiting to be discovered, and wanting to share him with the world she submitted a photograph to Cute Overload.

Behold, Harold LeCat:

harold.jpg

My friend, who is not at all crazy, actually cried just a little bit when she saw that his picture had been posted. Her cat had made it big. It was a proud day, a great day.

And then she started to read the comments.

The next day her Facebook status update read:

“My cat’s famous. Too bad most people want to hang me. Wow. The Internet really is full of haters.”

You might think that Cute Overload, of all places, would be free from this, but no. If you’re going to pursue celebrity, regardless of how abstracted that form might be, there are legions just waiting to take you down.

Even if you’re a cat.

Honest to God, I wouldn’t wish celebrity on my worst enemy. I imagine it a plague of self-consciousness, entitlement, temptation and social insularity that would be utterly soul-destroying. It could be reasonably argued that a celebrity is a person who cares more what strangers think of them than the people who actually know them. Ceding their identity in exchange for the corrosive heat of fame, they end up living as projections of somebody else’s imagination, which is surely a path to self-obliteration and madness.

This brings me to Britney Spears, who turns 30 today.

First of all, I thought Britney Spears would be WAY older than 30. Honest to God, I expected her to be turning 42 or something— she was such an omnipresent part of our landscape. Completely dominating the entertainment news cycle, images of her were cast over us 24/7 and she was so ubiquitous she seemed more like weather than a person. It was almost as if there had never been a world without her.

That being said, I hadn’t thought about her for ages, or at least in the condensed culture in which we live, what seemed like ages. Really though, it was only a few years ago when hers was the dominant narrative of pop culture.

A little background first, for all who’ve had their memory of her erased. Born in 1981 and raised in Louisiana, Spears first appeared on national TV at the age of 11, performing on Star Search. It would have been earlier if her mother had her way, but the casting director of The Mickey Mouse Club rejected Spears when she auditioned at the age of 8, which he figured was too young. No matter, Spears was being constructed for success, and eventually ended up on The New Mickey Mouse Club, before launching her debut album, Baby One More Time in 1999. It was at this point that she shot into the stratosphere, becoming perhaps the biggest star on the planet.

Dressed like a sex-starved schoolgirl, she swung her hips and tossed her hair like a pro. Teasing her audience by proclaiming that she was going to remain a virgin until marriage, she seemed ever on the tantalizing cusp of realizing her precocious sexuality. It was on this razor’s edge that her fame was established, and it seemed like the entire nation was mesmerized, greedily imaging the day when the sexual tension that crackled about her would finally be released. She was the forbidden fruit everybody wanted to strip and ravage.

schoolgirl.jpegThe agent through which all this pent-up sexual energy would be released turned out to be Kevin Federline, a back-up dancer and all-purpose embarrassment. Spears, having used her sexual potential to propel her career, found there wasn’t much left to continue her forward momentum after that potential had been burned off. She was a wife and mother now, no longer the global object of fetish she’d assumed was her destiny. In short order her and K-Fed revealed themselves positively remedial when it came to life skills and got divorced, whereupon Spear’s life became a disastrous spectacle.

Even though the reason the public was interested in her had changed dramatically, Spears, having lived her life in a bubble of unexamined adulation, seemed oblivious. The media still pursued her, but now instead of being her promotional dupes, they were derisively mocking and attacking her.

There was Britney driving recklessly with her unrestrained baby on her lap. She’s a bad mother! There was Britney intentionally exposing her crotch as she stepped out of a car. She’s a slut! There she was drinking Mojitos at ten in the morning. She’s a drunk! And before we knew it, she had shaved her head, gotten a bunch of tattoos, and was launching herself at the paparazzi with an umbrella.

umbrella.jpgHe behavior had stopped being amusing, and when she was seen at a hotel desk armed with only a scrap of paper with a couple of digits of a credit card number on it, wailing “nobody wants me anymore!” she seemed to have fallen into a florid, and tragic, state of madness.

She then bounced from rehab clinic to rehab clinic, before eventually being institutionalized and losing custody of her children. Like many cast-off sex bombs before her, Spears seemed destined to be sacrificed to the failed ambitions of her audience, for in America, if our celebrities don’t prove that they are in fact better than the rest of us, then they’re destroyed.

I remember little of her career after that.

It’s all kind fuzzed-out, like the censored bits from a movie. However, I seem to recall her— as if in some narcotic haze—moving indecorously about the stage as if she’d taken a dump in her pants during the MTV Video Awards. This performance was to herald her comeback, and as far as I can tell she’s been in some stage of “comeback” ever since.

And now, Spears still not yet 30, is little more than a ghost to us. What we remember about her isn’t her ascent, but her fall, conveniently forgetting our complicity in devouring and then spitting out somebody who’d never had the need to cultivate a “self.”

Celebrity is a deal with the devil, and we’re that devil.

It’s particularly vicious when it comes to young women, girls really, who quickly have their luster pawed off them by the predatory appetites of a sexually aroused public. And then, like Spears, they stand before us naked and unprepared, baby dolls warped by an adulation they never understood, while we laugh. And so for Spears on her 30th birthday, I hope she might find something new to love other than her validating fame, leaving her past where it lies and going off to lead a life of quiet and sincere satisfactions.

Michael Murray is a freelance writer. He presently lives in Toronto. You can find more of his musings on his blog, or check out his Facebook page.









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Comments

As I have grade three math and no more, I made an error in calculation and Britney tuns 30 today, not 29 as I wrote.

My bad and sorry.

Posted by: Michael Murray at December 2, 2011 3:39 PM

I thought Spears was turning 30 today...? But good piece either way!

Posted by: griffimx at December 2, 2011 3:41 PM

Oops sorry! You caught it. Yay 30!

Posted by: griffimx at December 2, 2011 3:42 PM

Okay. Here's the thing, Mr. Murray.

I've shared a birthday with Britney Spears my whole life. It didn't really start being a problem until I was about 11, but every year for the last 13 years I've had the pleasure of spending my birthday reading or hearing about how Ms. Spears, Celebrity Butthole is spending her glorious day. Not my day. HER DAMN DAY.

It doesn't matter that December 2nd has been her birthday 8 years longer than it's been mine, because fuck that logic. I was among the generation of young women completely decimated by the starlet trend spearheaded by Britney herself. You must be chaste but exude sexuality. You should inspire boys to go home and masturbate to you, but don't even think of wanting to touch their icky privates. God hates that!

Then, in my later teenage years, I dropped out of the mainstream. I stopped listening to the radio and reading shitty teen girl magazines. I started watching way too much sci-fi than could possibly be considered healthy. In 2004, I started reading Pajiba, and it was a safe haven of bitchy weirdos like me.

AND NOW THIS.

This is like watching Britney Spears come into my house and take a crap on my dining room table. That's where I eat! And talk about Community! And where no one ever, ever mentions that December 2nd is Britney Spears' birthday. Because fuck her, that's why.

Posted by: antoinette jeanine at December 2, 2011 3:49 PM

"Wow. The Internet really is full of haters.”

Can I just take a moment to decry how much I loathe people who castigate others who don't like what they do as "haters"? It's the quick-trigger defense mechanism of the easily-misled and the desperate. "Oh, my great idea didn't work out because it was a shitty idea. It's because y'all were haterz!"

As for Britney, while I might share a small measure of pity for her, given that she didn't make this deal willingly (her mom/manager/pimp did it for her and was doing it for her sister until she got smart and got pregnant before things got out of hand). That said, these are the parameters of this deal with the devil: endless fortune and fame for our entertainment.

How shitty of a deal it must be if we got millions desperate to take it?

Posted by: Fredo at December 2, 2011 3:51 PM

Argh, I meant 6 years, not 8. I'm so angry I can't math.

Posted by: antoinette jeanine at December 2, 2011 3:55 PM

OMG is that cat cute!

And now, Spears still not yet 30, is little more than a ghost to us.

Her last single debuted at Number One (this year), and her album topped the charts and went platinum. So, commercially, she is a long, long way from dead. Or at least her re-animated auto-tuned corpse is still a viable marketing product.

Posted by: Greedy at December 2, 2011 4:00 PM

@ Fredo, While I do agree that the "haters" label is overused I must repectfully disagree with what I believe to be your assertion. In my experience, the "internets" are proof positive that horses are outnumbered by horse's asses.

Witness the vitriol unleashed on 13 yr old Rebecca Black. Admittedly she is no stranger to autotune and "Friday" is arguably the most virulent earworm since "It's a small world" but come on! The child (and she IS a child, after all)got DEATH THREATS.

We are a f*cked-up species in general and the great anonymizer of the internet has cranked too many of us up to eleven.

Posted by: midas89(heavy) at December 2, 2011 4:44 PM

Well, I am hella old. Only 9 years older than Ms. Spears, but still, I was a working writer, pregnant with my first child when her publicity photos turned up in my office. For reasons I can't understand, we were included in the massive Brittney Spears mailing list even though we didn't do entertainment reporting at all, ever.
Still, when this publicity package was opened, a group of men I worked with, liked and respected stood around a photograph of a young girl sitting in a childlike pose on the floor, with her head coquettishly cocked to one side and wondered aloud whether or not her boobs were real.
One asked me what I would do if my unborn daughter "turned out like that". As if she had some inborn skank taint that everyone should have seen coming long before she even exited the birth canal.
I didn't have a daughter. I had a son. Then a daughter. Then another son. We raise them without broadcast tv because we're poor and much of it is vile, especially programming aimed at middle childhood, but they are exposed to it in school.
I would really like to raise two boys who will not, as adults, look at a 14 year old girl's boobs and wonder if they are real. And a daughter who will neither be unhappy with her own boobs or look to tear down another woman for hers.
Happy Birthday, Brittney. I hope you get some semblance of a good, whole, healthy life with that candle wish.

Posted by: Agogagogo at December 2, 2011 4:47 PM

Britney is actually back to sane again, supposedly. I think that having one normal parent (dad) and a somewhat normal mom (if she didn't want her daughters to be fame-whores) helped. Her family recognized the problem and took care of it, and now her career and personal life seem much, much better. I wish the end of the article had focused on the positive changes she made in her life, instead of assuming she's still a Lindsay Lohan-type train wreck. Just because you no longer follow her career doesn't mean you shouldn't do a little research on the subject.

Posted by: Ashley at December 2, 2011 5:34 PM

Hey Fredo, ease up. This is a woman who has her self-worth wrapped around her cat's fame.

She probably considers the weather to have agency and be a hater when it's not the way she likes it.

Posted by: John G. at December 2, 2011 6:42 PM

Hey now!

I just feel compelled to state that the woman who put the picture up on Cute Overload is an entirely wonderful, generous, highly-functioning person with a great sense of humour. She just likes looking at pictures of cute animals, just like some people like looking at pictures of half-naked starlets, videos of street fights or whatever flavour of infinity you might like. It gives her pleasure is all, and she was surprised that a platform as seemingly gentle as Cute Overload, would be full of critics. I think it's reasonable to be surprised by that, not pathological.

Posted by: Michael Murray at December 2, 2011 7:48 PM

midas89(heavy), the Internet makes vitriol and abuse easy to spread. But I tend to rail against people who see any criticism as an immediate attack. Particularly when it comes to labeling others as "haters." It's just too easy a cop out for people to take.

John G., point well made. I wonder if her cat is a "hater" when it poops on her carpet.

Posted by: Fredo at December 2, 2011 8:04 PM

Mr Murray, your friend should be ashamed of herself for not only dressing up her cat, but dressing a male cat as Wonder Woman. It's undignified and unseemly... he is cute though, I like the long hair coming out of his ears.

Posted by: snapnhiss at December 2, 2011 9:24 PM

@ Fredo, fair enough.

Posted by: midas89(heavy) at December 2, 2011 10:53 PM

Dont you dare include me in that "we" that is that deal with devil thing you tout as being Brittany Spears' downfall. I had NOTHING to do with it. I renounce any whiff of involvement. I am as distanced from this as I am from som e induistrial accident that may have happened in Charles Dickens' England in the 1800s. NADA, NYET.

Same thing I say to my pastor when discussing Original Sin. F that noise. I wasn't there. I didn't do it.

Posted by: klingonfree at December 2, 2011 11:13 PM

Platinum you say, Greedy? Number one?

See? Never never never never never bet against the comeback.

Posted by: , at December 3, 2011 12:48 AM

Ashley,

Nicely put. That's the thing about these supposed 'think pieces' that the loser writers at Pajiba fart out, they obviously don't bother to do anything that even comes close to actually research, and ignore obvious and well known facts when they contradict their own views of a person and would thus make the story they are writing not come out as the usual lam-o played out and tired "LOOK AT ME!!! I AM A HIPSTER SHITBAG DOOFUS!!!!!! I AM THE ONLY ONE WHO KNOWS EVERYTHING ABOUT EVERYTHING THAT IS HTE COOLEST/HIPPEST/CHICEST THING EVAR!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!" which is really sad and pathetic seeing as this website endlessly bleats and farts how hip and knowledgeable it is about pop culture.

Not to mention the insane jealousy which oozes out of the fucking screen from every one of Pajiba's loser staff.

Posted by: Snackpit at December 3, 2011 11:38 AM

"Platinum you say, Greedy? Number one?

See? Never never never never never bet against the comeback."

Which only means that her music is back to being just as crappy as it was to begin with.

Posted by: klingonfree at December 3, 2011 12:05 PM

I just feel compelled to state that the woman who put the picture up on Cute Overload is an entirely wonderful, generous, highly-functioning person with a great sense of humour...and she was surprised that a platform as seemingly gentle as Cute Overload, would be full of critics. I think it's reasonable to be surprised by that...

Point taken, and I'm sure the use of "haters' was tongue-in-cheek; but it made me curious enough to find the entry on CuteOverload and take a look at the comments.
Frankly, unless the comments have since been purged, there was no "hate" there. There were a couple of remarks (fewer than I expected) to the effect that the cat did not appear to be enjoying the experience. Honestly, I expected at least a few comments accusing her of animal abuse (because some people see fucking anything as animal abuse)--but no.
Even if the "haters" response was meant to be humorous, I did not see much criticism at all in the CO comments, and what there was was mild. Perhaps your friend was more hurt by the general indifference to her offering.

Posted by: Jerce at December 3, 2011 12:39 PM

Oh, and I should have said: This was an excellent essay about fame and its fallout, and also that cat really is unusually beautiful.

Posted by: Jerce at December 3, 2011 12:40 PM

MY cat is unusually beautiful. That one is merely pretty.

Posted by: snapnhiss at December 3, 2011 7:43 PM

Posted by: snapnhiss at December 3, 2011 7:47 PM

Posted by: Snackpit at December 3, 2011 11:38 AM

god, can you be more of a GIGANTIC CUNT?


jesus fuck, if you don't like something, don't partake in it.
are you really having to be told this?

Posted by: gp at December 4, 2011 1:01 PM

I thought she was much younger than me. I'm kind of surprised to learn that I'm only a few years older than her. Perhaps it's because I CAN remember life before Britney. She didn't make her way into my awareness until I was in my junior year of college. I still remember where I was when I first heard "Baby, One More Time".
That's pretty sick.
So I have a question-when you (collectively) use the term "death threats" when referring to the internet public's reaction to Rebecca Black, what exactly do you mean? Was it "I'm going to look you up on Google Earth and come to your house and skin you alive" or more like "I hope you die in a fiery car crash because if I hear your voice again my ears will bleed". Because there's a difference. Even though the people who would say either are totally dicks.
PS the cat is freakin' adorable.

Posted by: Whorish Mouth at December 5, 2011 8:14 AM

Seriously should have done some more research. While she's no longer a cultural bonanza, Britney Spears has "comeback" and is on the radio all the damn time. Since the album Circus, she's been touring and putting out singles pretty consistently and much as it pains me, I became a Spears fan AFTER her trainwreck because I appreciated that it wasn't just about bubblegum and bullshit anymore. The songs got a little darker and more balls-out sexually aggressive and it's been fun watching a former pop princess play on her image. Still can't really sing though...but at least she's got it together and puts in the effort.

Posted by: valerie at December 5, 2011 1:32 PM

I know that Britney Spear's album debuted at #1, although I quite honestly don't know what that means in terms of actual salves versus manufactured sales. You know, marketing manipulations that are collaborative efforts between record companies and radio stations and the like. No matter, she may have sold a ton of albums, but I'm measuring her cultural relevance and in my observation it's dimmed considerably. Nobody talks about her. She's a memory to the vast majority of the populace.

One of the things I find so interesting about her story, and potentially sad, is that after being flung into an industry that nearly killed her when she was just a child, she chose to go right back into it. I mean, it's not like she can sing, right? But maybe it's all she knows and loves, the only thing that's ever garnered her the attention she needs, and I just wish she would have taken some time off and investigated some of the other things the world has to offer.

Posted by: Michael Murray at December 5, 2011 2:13 PM

I thought Spears was turning 30 today...? But good piece either way
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