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Best Buy Tries and Painfully Fails to Get In On the 'Serial' Game

By Vivian Kane | Serial | December 11, 2014 |

By Vivian Kane | Serial | December 11, 2014 |



Do we think the people behind the Best Buy Twitter account have actually LISTENED to Serial? Or do they just know that suddenly they’re being talked about a lot in association with this weird new internet thing? Based on this tweet they posted this afternoon, I’m gonna go with the latter.

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That pay phone, of course is the one that may or may not have existed outside of the Best Buy where Adnan Syed allegedly killed Hae Min Lee. The phone is one of Serial’s great mysteries. If it didn’t exist, it means Jay was lying when he said Adnan had called him from Best Buy, telling him he’d killed Hae and asking him to pick him up. If all of this had been a reference to a scene from a crazy Liam Neeson movie, cool! Way to be topical, Best Buy. But instead they’re making light of the death of a high school student and the young man who either killed her or was wrongly convicted. Either way, I think John Oliver has something for that…
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By the way, they’ve since apologized. Good for them. Bad for them for needing to in the first place. Our collective love of Serial can veer towards the salacious at times, but it seems like anyone with a halfway decent understanding of humanity would foresee that this “lacked good judgement.”