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Comeback Maximus? Too Soon to Tell.

By Agent Bedhead | Posted Under Career Assessments | Comments (30)



crowe1sm.jpg

Subject: Russell Crowe, 46-year old (naturalized) Australian actor

Date of Assessment: May 14, 2010

Positive Buzzwords: Versatile, intense, Ridley Scott

Negative Buzzwords: Volatile, past his prime, Ridley Scott

The Case: Although my DVD collection is embarrassingly large and I generally purchase more movie tickets than common sense would dictate, the year 2000 was largely a cinematic vacuum as far as I was concerned. As a new mother, I was virtually inseparable from my child, and a loud movie theater just wasn’t an opportunity that presented itself at the time. So, I missed out on the big-screen experience of Gladiator, but a few years later, I was greeted one Saturday afternoon by my significant other, who returned from a rental store not only brandishing a video game for himself but also a triumphant declaration: “And I got Gladiator for you.”

Oh, really? Gladiator… for me.

To be honest, I wasn’t entirely thrilled about his selection because, in my mind, it was fairly evident that Gladiator was just some macho guy movie that he wanted to see under the guise of “C’mon, women think Russell Crowe is hot, right?” I certainly didn’t think so but concededly watched Gladiator anyway. And then I realized — even though it’s a film that now, thanks to the everlasting maturity of Joaquin Phoenix, shall forever bring “Glad He Ate Her” to mind — that Russell Crowe tore a damn hole in my television screen. He was nothing short of electrifying, and I suddenly remembered this was the same guy from L.A. Confidential, which I absolutely loved both for the film and his performance. In fact, the guy was already known for his acting versatility and, to this day, continues to convince in everything from action to western to playing an academic in a carefully nuanced performance. Naturally, Crowe is something of an Oscar darling. Not only has he won the Best Actor award for his lead performance in Gladiator (his first collaboration with director Ridley Scott), but he’s also been nominated for his turns in The Insider and A Beautiful Mind. That’s three consecutive years of recognition by the Academy, which makes one wonder how such a seasoned actor like Russell Crowe would have anything to worry about.

Undoubtedly, Crowe is indeed quite worried about the box-office reception for his latest would-be blockbuster, Robin Hood. A sure signal of this anxiety (either on his part or the studio’s publicity team) can be witnessed by Crowe actually ponying up the requisite $15,000 fee and attending a schmaltzy ceremony for a conveniently-timed star on Hollywood’s Walk of Fame. In fact, rumor has it that Crowe had turned down several previous “opportunities” for a star, so why now?

Let’s go back to 2001, when Crowe was considered to be “one of the hottest properties in the film-making world.” Yet, in the decade since Gladiator (which saw $188 million at the box office) and A Beautiful Mind (which added another cool $171 million), he’s had a series of lukewarm box-office receptions and some outright flops. Hell, even during his Gladiator/Beautiful heyday, Crowe should have seen the signs of a possible lull in his appeal. In between these two highly successful films, Crowe starred with Meg Ryan in the unremarkable Proof of Life, which was panned by critics and brought in only $32 million (on a $65 million budget). This experience should have taught him that, as a Hollywood star, he wasn’t invincible, nor was he immune to audience indifference as a result of certain bad career choices. Yet, Crowe was still considered a smart investment at that point, and an Oscar award can notoriously produce temporary blindness in both actors and filmmakers, as well as an abundance of false optimism about exactly how much audiences care about that damn statuette.

After some time off, Crowe returned to the Hollywood scene with a couple of critically acclaimed performances that just didn’t measure up to his previous twin successes at the box office. In 2003, Master and Commander: Far Side of the World underperformed by bringing in just $93 million (on a $150 million budget); in 2005, Cinderella Man brought in $66 million (on an $88 million budget). Things only went downhill from there with U.S. audiences only pitching in $7 million for A Good Year, which ironically made 2006 a bloody awful awful year for both Crowe and Ridley Scott. (Seriously, whatever made Crowe think that audiences would love to watch him play a snoozeworthy role as a London financier?) Then, Crowe began a return to form with 2007’s 3:10 to Yuma remake that brought in $54 million (on a $55 mill budget), but he quickly squandered his goodwill once again with a pair of dreadfully dull efforts: 2008’s Body of Lies only brought in $39 million (on a $70 million budget), despite the presence of Leonardo DiCaprio and Scott in the director’s seat; and, in 2009, Crowe took an even more abysmal turn with the politically-tinged State of Play, which only saw $37 million worth of interest from theatergoers. In the past several years, only 2007’s American Gangster could be considered an unmitigated success by raking in $130 million domestically. Still, it’s rather undeniable that this success can largely be attributed to the participation of Denzel Washington and had little to do with the mere afterthought that this was yet another team-up for Crowe and director Ridley Scott. Without Denzel, Gangster would probably have been quite the dismal situation, whereas Denzel’s co-stars and directors are rather interchangeable. As a result, Crowe remains a cinematic wild card in 2010, and his collaborations with Ridley Scott (this will be their fifth joint effort) aren’t necessarily any more reliable at predicting success or failure.

Obviously, this weekend’s Robin Hood is intended as a comeback vehicle for both Crowe and Scott. The duo have returned with what is probably geared as more of a Gladiator II than a true remake of Robin Hood. It’s the hopeful reincarnation of Crowe and Scott in their previous formula for success — an action movie in which the costumes bear an uncanny resemblance to Gladiator. The question remains whether audiences still care enough about Crowe (and that director guy) to pass on the opportunity to catch Iron Man 2 again. Of course, it’s theoretically possible that Robin Hood could be a raging success, but it’s also high on the list of predicted list of box-office flops and stands a good chance to “forever be known as The Fat Robin Hood.” And that could mark a bittersweet ending for the career of Russell Crowe, who once famously sang lead for a rockabilly band with a debut single called “I Want to Be Like Marlon Brando.”

Prognosis: Russell Crowe possesses undeniable acting chops and the singular intensity required to pull off so many captivating roles. However, his decision-making skills could use some serious sharpening. If Robin Hood proves to be even a moderate financial success, Crowe could stage an enduring comeback in Hollywood. For now, however, we shall wait to see just how much of a bloodbath occurs at the box office this weekend.

Agent Bedhead lives in Tulsa, Oklahoma. She and her little black heart can be found at agentbedhead.com.









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Comments

You had a child the year I graduated from high school.

Can you imagine if I had a child 10 years ago?

*imagines*

Woah.

*shudders*

Posted by: DeistBrawler at May 14, 2010 2:35 PM

Saw a tweet 10 mins ago saying Russell Crowe swore and stormed out of a BBC Radio 4 interview after they suggested his Robin Hood sounded Irish. Apparently, it went as follows:

Mark Lawson: "The accent you do of him - there are hints to me of Irish, but what were you thinking of in those terms?"

RC: "No I was going for an Italian ... missed it? F me."

Posted by: SB at May 14, 2010 2:43 PM

I remember seeing Romper Stomper (one of my favourite films of all time) and as good as it was I never expected Crowe to become a big Hollywood star.Thankfully he has and he is one of very few actors who's movies I know that I can watch and enjoy.He just hasn't made a movie that I wouldn't watch.

Posted by: bob at May 14, 2010 2:47 PM

I love Master and Commander. LOVE IT. Could watch it anytime.

Posted by: coveredinbees at May 14, 2010 2:50 PM

Indeed, bob. Romper Stomper may not be the best Russell Crowe film (that goes to LA Confidential), but it's easily his best performance.

I kind of love Master and Commander also.

Posted by: The Other Agent Johnson at May 14, 2010 2:54 PM

At this point, I'd be more interested in Crowe taking a role as a villain.

Also, can we change "Russell Crowe Career Assessment" to "The Porkbus Prospectus"?

Posted by: branded at May 14, 2010 3:08 PM

If this bombs maybe we can see Maximus as Unicron in Transformers 3: With 3-D Melt-Your-Brain-It's-So-Retarded Action!!

He's just not the kind of actor who Hollywood embraces anymore;

He doesn't whore himself out to the media/his own image like Tom Cruise in order to combat his (relative) brand of crazy. (see yesterday's dumb video clip)

He won't drop down to do a summer flicks like Will Smith in between the dramas. (see I Am Legend and Hancock book-ended by Pursuit of Happyness and Seven Pounds)

Neither will he do the occasional comedy-WTF like Travolta. (Hairspray, Old Dogs vs. Bobby Long, Pehlam 123)

He also sticks to big-budget pieces instead of pulling a D-Day Lewis and (mostly) sticking with small budget critical-darlings.

He's just not fit for move audiences right now; he's a really good actor, but that doesn't matter anymore. It's all about being hip and available.

He's still Maximus though.

Posted by: D-Day at May 14, 2010 3:15 PM

I love almost all his work between LA Confidential and Master & Commander (hell I even liked Proof of Life) but I think his wisest move would be to do work with someone other than freakin' Ridley Scott. It's tiring and Scott is really not that good of a director--all of his movies look exactly the same. And this in turn makes Robin Hood look exactly like Gladiator, only more insulting because of how it's NOT Robin Hood at all.

Plus the marketing campaign has been relentless and not very inspiring, which just leads me to think that it's going to flop. It's almost a rule that the more publicity a movie has, the more it's gonna suck. They want the big bucks on opening weekend but no one's expecting it to last very long.

Posted by: figgy at May 14, 2010 3:16 PM

A friend and I once discovered a website of erotic fan fiction all about Russell Crowe and all written by a middle aged woman who designs backgrounds for the cat cages used at cat shows. She was the female protagonist in every story.

Posted by: sheshakesak at May 14, 2010 3:19 PM

SB: I love that response he gave about the Irish accent, however without the sarcasm font, it's hard to tell if he was trying to be funny or pissed off at the stupid questions. Reporters can ask the most idiotic questions, and it sounds like RC has a low bullshit meter.

Posted by: BWeaves at May 14, 2010 3:21 PM

“C’mon, women think Russell Crowe is hot, right?”

The movie you want for this is 'Hammers over Anvils'. He's naked on horseback in that one.

Posted by: twig at May 14, 2010 3:26 PM

What is going on w/this "box office take equals legitimacy" argument? You could argue that his less-lucrative fare was more intriguing story- and character-wise; they were just more specialized as far as audience is concerned.

Just because you have a $300 million grosser doesn't automatically entail having to repeat-perform this pattern.

Bad standard for assessment.

Posted by: Recondite at May 14, 2010 3:36 PM

Yeah, just listened to a recording of the interview ... Russell, Russell, Russell. Lawson (a well respected film critic, on this side of the pond, anyway) was asking him about the regional choices the film was making, as in, is the film suggesting Robin Hood is from Northern England, or maybe even Ireland...? The legend is silent on the man's origins, and there are several theories, with both Nottinghamshire and Yorkshire claiming him as their own. Russ misinterpreted the question, overreacted, and made a fool of himself. Again.

Can listen for yourselves if so inclined, link below, the relevant part starts at 07.03. http://www.bbc.co.uk/iplayer/console/b00s8zd0

Seriously, the bloke is a 24-carat twat.

Posted by: SB at May 14, 2010 4:08 PM

"I. Declare. Him. SPARTA!..or rather, BEOWULF! woops, no...BANISHED!"

I might rent Robin Hood because I do like RC as an action star, but really. Enough. With. THE YELLING THING!

Posted by: HB at May 14, 2010 4:08 PM

he's a great actor and it's all i want!

Posted by: caro at May 14, 2010 4:10 PM

Robin Hood looks really mundane. I see what it wants to be, namely "Kingdomofheavenkingarthurgladiatorbraveheart: Part 2" but I don't want to go on the journey. But I still like Crowe. "State of Play" was a solid thriller and "LA Confidential" is one of the best movies ever made. Yes, it is. Re-watch it if you doubt me.

Posted by: TylerDFC at May 14, 2010 4:19 PM

I actually really liked "Kingdomofheavenkingarthurgladiatorbraveheart: Part 1" so I'll probably be OK with it. But then again, I'm relatively easy to please, action-movie-wise.

Posted by: cydeleida at May 14, 2010 4:35 PM

I'll go see Robin Hood because between Crowe, Blanchett, Mark Strong, Max von Sydow, William Hurt and Danny Huston, SOMEONE has to act right.

As for Crowe, he really needs to get away from Ridley Scott -- even more than DiCaprio needs to get away from Scorcese. When pushed, Crowe delivers great performances (hell, even in bad movies like Virtuosity, he was captivating). But I don't think he's getting motivated by Scott at all.

Oh and count me amongst the lovers of Master and Commander. Great movie, great ending.

Posted by: Fredo at May 14, 2010 4:53 PM

I seriously love Gladiator, and I am a fickle fickle woman since I get annoyed that Crowe doesn't still look like Maximus. But boy was he hot in that film.

He was less hot in State of Play, but I really enjoyed that film. Kind of surprised me how much I did.

Am not going to see Robin Hood. No no no.

Posted by: Carrie (aka Teabelly) at May 14, 2010 5:08 PM

there are several theories, with both Nottinghamshire and Yorkshire claiming him as their own

My own beloved Yorskhire amusingly so determined to claim him as their own that they named Doncaster airport 'Robin Hood Airport'. Oh bless em.

Posted by: Carrie (aka Teabelly) at May 14, 2010 5:12 PM


"A friend and I once discovered a website of erotic fan fiction all about Russell Crowe and all written by a middle aged woman who designs backgrounds for the cat cages used at cat shows. She was the female protagonist in every story."

sheshakesak, that is easily the most disturbing and yet best thing I have read all week. Thank you.

Posted by: PallasJay at May 14, 2010 8:01 PM

What that giggle-gut with his box office soote.
The draughte of revenue hath perced to the Oscar.
And bad-mouthed every junket of swine latitiude
Of which has-been engendered is the flop.

Oh, overwrought period dramas: you flay me!

Posted by: Jo 'Mama' Besser at May 14, 2010 8:34 PM

I've never seen Gladiator as I've expected it to be full of blood and gore of which I am not a fan. I have, however, seen Master and Commander and thought he was captivating. What a fantastic movie.

On another note, re teh sexy... no, no, no. He always appears in need of a shower and a shave.

Posted by: jmflynny at May 14, 2010 11:29 PM

HOLY SH*T, Jo Mama! Canterbury Tales?!?! I know I've said this before, but you are SO my hero.

Posted by: coveredinbees at May 15, 2010 5:27 AM

Aw, shucks. Thanks!

Posted by: Jo 'Mama' Besser at May 15, 2010 7:09 PM

Well said. Someone had to tell him you never go full retard.

Posted by: Flea at May 15, 2010 9:08 PM

Re: the accent thing, it doesn't matter if Porkbus is nailing the English accent in Robin Hood, since nobody spoke like that in the thirteenth century anyway. They didn't even speak Modern English, if I'm not mistaken. He could have been speaking German or French and it probably would have been just as close.

Inspired by the comment thread on the RH review, I went and watched "Not in Nottingham" from the Disney version on Youtube. At first I was like, "I wonder if the southern-fried country music pissed English people off?", and then I realized it shouldn't, since country/bluegrass have roots in English, Scottish and Irish folk music. In fact, every English-speaking culture in the world has at least some of its roots in medieval England, just like England itself. So what I'm saying is, Porkbus should have gone full Aussie. Why the hell not?

Posted by: J. K. Barlow at May 16, 2010 4:27 AM

Russell has yet to use up his currency with me based on Romper Stomper and LA Confidential (fuck you, Titanic) alone.

And yes I LOVED Master and Commander: Far Side of the World.

He may be a prick but damn, he's a great actor.

Posted by: allheavens at June 4, 2010 1:24 PM

In my opinion, I disagree with you, if only because the views of older people are much different than ours, but definitely not worse.

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